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Posted July 16, 2023
PXP

PXP Creator Strategy Lead

PXP
New York, NY, USA Remote Full-time

We’re looking for a lead for our fast-growing creator offering, which focuses on building relationships with platform creators to find new ways to create content for clients and activations. (We purposely don’t say “influencer” because our focus is working with content makers based on their craft, not their clout.) We work with clients from CPG to retail to healthcare; no two days are alike. We’re looking for a senior-level strategist/program manager with broad experience working with micro to macro social creators to be part of a fast-growing new offering in Publicis Groupe called PXP.

The ideal candidate would have existing creator relationships and creator project experience and be responsible for leading a team managing programs from strategy to creative components to execution. They will help us shape a differentiated offering for creator opportunities now — and continue to evolve our thinking for the future.



Qualifications

  • We need 7-9 years of experience working agency-side in traditional and digital campaign strategy.
  • We need flexibility. We’re a new department and a new offering. We want to be different, from our model to how we think about content. But we’re still building the proposition, and we’ll have to figure it out together.
  • While we live in the Publicis Groupe ecosystem, we’re also forging a new path. We need a start-up mindset. That means getting scrappy and inventive.
  • We need experience (or interest in) hybrid roles. Everyone has a range of abilities and ideas, and we try to build roles to match the interests and talents of our team members. We don’t use a traditional agency model with a concrete account, strategy, and creative functions. Instead, our job descriptions are intentionally blurred, encompassing a combination of elements that could include strategy, ideation, execution, creativity, writing, creating, and client relationships.
  • We need curiosity. About content. About technology. About how they can come together (AR! AI! Etc!). We don’t expect you to know it all now, but we hope you want to learn.
  • We need a team mentality. We succeed as a new department by working together, having each other’s back, collaborating, communicating, and having fun.

Additional Information

All your information will be kept confidential according to EEO guidelines.