Skip to main content
Posted July 17, 2023
The Shelf

Influencer Sourcing Expert

The Shelf
United States Remote ⚠ [Archived] No Longer Accepting Applicants

Overview of the Role

Essentially, you’ll be in charge of setting up the foundation for success on our client campaigns, including influencer discovery, outreach, and negotiations—especially relationship building. You’ll need to be the type that possesses the creative eye for content and a keen awareness of social trends as our clients are continuously looking to stay relevant. That said, you’ll need the ability to act fast, but also the flexibility to shift direction when needed. As we know, social changes roll out rapidly, so we’re looking for someone who takes the initiative to do the research and become well-versed in various platforms.

We’re also looking for someone charismatic and capable of pitching influencers to brands. We take pride in our meticulous approach, prioritizing influencers who genuinely align with our client's brand values and mission. Above all, much of our pride comes from discovering influencers who effortlessly blend creativity with authenticity. In other words, the perfect fusion that resonates with our client's vision.

Note: We ignore applicants who don't follow the steps written below, so if you are interested, please follow the steps below to apply carefully.

Qualifications:

  • 2-3 years of related marketing, agency, or B2B experience.
  • Exceptional teamwork and proactive written and verbal communication skills, with the ability to craft compelling outreach materials, pitch decks, and presentations.
  • A natural eye for visual composition. Ability to objectively assess strengths and weaknesses of content while also identifying areas for improvement and understanding how to fine-tune to achieve the desired result.
  • Excellent negotiation and relationship-building skills preferred, with a proven track record of successful deals and partnerships.
  • Proficient in researching and analyzing performance trends, market data, and demographic insights.
  • Highly organized and detail-oriented, with the ability to manage multiple projects and prioritize effectively.
  • Proficiency in using various platforms, including social platforms and Airtable, and a willingness to learn new tools and technologies, such as The Shelf’s proprietary Saas platform.
  • Ability to thrive in a fast-paced, dynamic environment and adapt quickly to changes and evolving strategies.

What You'll Be Up To:

  • 👩🏽‍💻 You’ll be working closely with several of our internal teams, including the account managers, our strategy team, and our engineering team as our expert of influencer search and sourcing.
  • 🔎You’ll design a variety of searches that target all of the required personas and use those to find the best-fit influencers. You will be looking for those exceptional and rare influencers who meet the client targetings wonderfully.... this is like doing detective work, looking for clues to identify the right way to discover these influencers (either through using our own platform or a 3rd party platform or DMing your network of influencers to find new ones..)
  • 💌You’ll be writing smart, engaging, informative, and sometimes quirky outreach emails.
  • 💰 You’ll also be dealing with negotiations and documentation in Google Sheets.
  • ✔️ You’ll be doing more of a vetting process to come up with your short list of influencers.
  • 📝You’ll provide write-ups explaining why we’ve chosen to present these influencers to our clients.
  • 🎤 You’ll be looped into feedback calls to further chat through your reasoning.
  • 🎬 You'll be building relationships with these influencers to become their best friends so that we can pitch them to the clients in the best possible way. We want you to be creative in this aspect and share your thoughts during the interview process...

Compensation + Perks

  • We provide the usual benefits: 👩🏽‍⚕️ Medical, 🦷 Dental, and 👁 Vision. (The medical insurance is through Aetna, which is really pretty good.)
  • We provide 401K’s (with a pretty sweet match, too)! Yay!
  • We are all remote now, thanks to COVID-19… so that might be a perk if you hate commuting.
  • If we ever decide to have an office again, you can be darn sure it’ll be super cool-looking and dog-friendly! 🐶
  • We’re a small company without the typical corporate hoops… People who perform well end up advancing quickly.

Who to Send Your Application To

We’re a pretty down-to-earth bunch, so if you’re interested in applying, in lieu of an elaborate cover letter, you can email me at [email protected], and include bullet points with the info requested in the next section…

What To Put In Your Email

  • The job you are applying for.
  • A link to your Linkedin profile.
  • What job site sent you our way.
  • Your location.
  • Your phone number.
  • A rundown on how experienced you are with the influencer marketing space… Have you worked with them? Have you done client work in the influencer space? Stuff like that.
  • A summary of why you feel like you’d be good for this role.
  • A note about your agency experience, if you have any (and why #agencylife is for you). Or, if you don’t have agency experience, why you thrive in this sort of fast-paced environment.
  • Please let me know what sort of salary you have in mind. I’d hate to waste your time if you’re wanting a salary that’s beyond the realm of possibility for us.
  • Some links to influencers who you think are weird and wonderful.

Tips on how to get your application noticed (assuming that’s what you’re shooting for):

  • Applications that are submitted using a job site (instead of being emailed to the above email address) will not be considered.
  • Please don’t have typos. (#FunLittleTip: Install Grammarly. It’s a game-changer.)
  • It would be great if you could try to sound cool. We write in a colloquial, one-with-the-people-while-still-being-basically-grammatically-correct style. And while this style of writing is not a requirement, keep in mind that we receive a decent number of applicants every day, and 90% of those applications are boring AF. The ones that have a fun “voice” and quirky writing style immediately stand out. In a good way.
  • Lastly, put yourself in the shoes of the person in charge of interviewing… What do you think that person would want to hear? Talk about that stuff and leave off anything that isn’t super relevant.