Senior Manager, Social Media and Influencer Relations

Nium was founded on the mission to build the global payments infrastructure of tomorrow, today. With the onset of the on-demand economy, its single platform for global payments and card issuing is shaping how banks, fintechs, and businesses everywhere to disburse and collect funds instantly across borders. Its payout network supports 100 currencies and spans 195+ countries, 100 of which in real-time. Funds can be disbursed to accounts, wallets, and cards and collected locally in 35 markets. Nium’s growing card issuance business is already available in 34 countries. Nium holds regulatory licenses and authorizations in over 40 countries, enabling seamless onboarding, rapid integration, and compliance – regardless of geography. The company is co-headquartered in San Francisco and Singapore, with regional offices in London, Amsterdam, Hong Kong, Mumbai, Bengaluru, and Chennai.

About The Role

We are looking for a social media expert with fintech experience to own our social media strategy and channels, influencer strategy, and employee advocacy. The Senior Social Media Manager will plan, implement and optimize our social media programs to drive awareness and engagement globally.

This role will be responsible for creating compelling digital conversations with our prospects, customers and influencers, and driving lead generation through social media channels. You will manage both strategy as well as daily management and execution.

Candidates should be hands-on, data-driven, have a strong background in building creative social media campaigns, and have a solid understanding of how to drive amplification, engagement and leads using social media.

What will a day in the life @ Nium look like?

• Manage the strategy and execution of all social media activities for Nium to increase awareness, engagement, and preference of our brand and solutions.
• Promote thought leadership and promotional content regularly while monitoring relevant conversations and identifying appropriate areas for ongoing engagement.
• Create and manage the social calendar including drafting, editing, and sourcing creative for all posts. Leverage search engine traffic, social media data and campaign results to make editorial decisions.
• Strategically leverage social media channels as a key element of integrated marketing programs, in collaboration with other marketing teams.
• Track social media metrics and results. Create monthly reports and aggregate data into actionable insights to inform strategy and plans.
• Drive paid social campaigns including ideation, goals, creative, execution, optimization and reporting.
• Create, build and maintain influencer relationships. Manage our social influencer strategy and engagement plan.
• Educate and enable Nium teams to strategically use social channels.

Requirements

• 7+ years of social media experience in B2B tech. Must be able to demonstrate knowledge and immersion in social media and provide examples of your work.
• Demonstrated track record of success in leading social media communities, with responsibilities in day-to-day management, growth strategies, measurement, engagement campaigns, influencer marketing, paid media, and content strategy.
• Experience developing and executing global social campaign strategies and plans.
• Proficiency in writing for various platforms. Know which content types, formats, and lengths work on each platform.
• Experience with commonly social media publishing, listening, and analytics tools.
• Experience working with internal teams and leadership to create regional and functional social media promotion strategies.
• Ability to turn social measurement into insights and create relevant, data-backed reports, compile results, and provide recommendations.
• An analytical approach, with the ability to quickly identify trending topics and know when to engage.
• Strong verbal and written communication skills.

$120,000 - $160,000 a year

Salary ranges are dependent on a variety of factors, including skills, qualifications, experience, and geographic location. Certain roles may offer additional incentives including but not limited to equity and bonus. Your recruiter is happy to share more information about the salary range specific to your working location and other factors at any stage of the hiring process!

At Nium we center our way of work around 3 core values globally -

#KeepItSimple, #MakeItBetter and #WinItTogether.

What's it like to be a Nium'er?

We cut through complexity, simplify at speed and operate with scale in mind.

We build innovative solutions that make our customers' lives better.

We win in this competitive market by collaborating as one team.

For more information visit www.nium.com