Senior Director Marketing Communications

• Do you bring structure into complex and ambiguous situations while also quickly building trusted influencer relationships?
• Are you hungry to dig in, do the work, guide others, and build capabilities all the way to actually realizing transformation?
• Does learning, curiosity, creativity, collaboration, and ownership permeate throughout your DNA?
• Bring your unique skills to the table and thrive.
• Join a team where your ideas are heard and valued.

Check out the link for a 1 minute video on FH:

FH Culture

All we do, and how we do it, seeks to promote God’s beauty, goodness, and truth in a broken world. As such, we are defined by our ability to make people’s lives measurably better; our ability to deliver impact is the measure of our collective success. For we know that we are God’s handiwork, created in Christ Jesus to do good works, which God has already prepared in advance for us to do. At Food for the Hungry, we operate under a set of values called Heartbeat Values.

Job Summary

Directs all marketing and communications enterprise-wide initiatives across all channels to drive donor awareness, acquisition engagement, and retention of private donors and strategies to promote our work and engage with public and institutional donors. Creates strategies for enterprise marketing efforts, promoting the full expression of FH’s work and impact in the countries in which FH serves. Must be a strategist and tactician; understanding how to develop strategies to meet organizational goals and developing the tactics necessary to fulfill the strategies. Along with the Chief Development Officer, develops and executes the overall marketing strategy. Responsible for managing and implementing marketing, fundraising and communication strategies. Manages the agencies executing the direct mail and digital fundraising programs. Has direct responsibility for new online and direct mail donor and sponsor acquisition. Manages development and integration of online and offline marketing such that FH private and public donors see one seamless marketing effort with an opportunity to communicate and give through the channel(s) of their choice. Responsible for stewarding FH Brand globally for both private and public resource development. Partners with the Public Development & Strategic Resources team in promoting our work with USG, multilateral organizations, and institutional foundations. Manages the marketing budget for all staffing, resources, and campaigns. Responsible for growing FH visibility and brand awareness.

Principal Responsibilities

Manage Marketing and Communications Teams

● Manage and motivate highly skilled marketing and communications professionals.

● Manage the marketing and communications budget for all staffing, resources, and campaigns.

● Develop a strategic decision-making, prioritization, and governance process.

● Oversee both internal and external communications so the messaging is on brand and is shared in a way that inspires and encourages the public and staff.

Create and Implement Marketing Strategies

● Working with the Marketing team to develop the FH marketing plan.

● Develop marketing strategies to be executed from the marketing plan.

● Identify and manage necessary resources for campaign completion.

● Work with vendors, contractors, and staff to execute campaigns with income deliverables.

● Identify and implement tools for marketing automation.

● Accountable for measuring and reporting campaign results.

Fundraising

● Direct the development of the agency strategic planning process with a strong focus on ROI.

● Implement the direct mail, digital, influencer fundraising strategy to meet fundraising goals.

● Manage the vendors providing direct mail services.

● Review and approve fundraising assets.

● Develop new fundraising sources.

● Work with digital marketing to manage the development of fh.org and other FH affiliated websites.

● Direct marketing strategies.

● Manage campaigns to meet fundraising goals.

Pursue personal and professional development

● Pursue Professional Development: Intentionally take part in beneficial education opportunities that result in further certification and expertise in the nonprofit industry, marketing, and project management.

● Study and Research Best Practices: Learn from like-minded organizations to the extent that proposals are made for our own organization and partners are made externally to end poverty through relationships.

● Serve as a representative of FH and as a thought leader with nonprofit associations and interagency working groups.

Other duties as assigned.

Job Level Specifications

● Vibrant personal relationship with Jesus Christ, a Christian commitment to serving the poor and in full agreement with FH’s Christian beliefs.

● Ability to drive change in how FH communicates both internally and externally with creative digital tools and products.

● Demonstrated computer-operating skills, including proficiency in Google platforms, Microsoft Office products, and virtual technologies such as Skype and Zoom.

● Proficiency in spoken and written English.

● Ability to communicate effectively across various levels of the organization.

● Ability to sit/stand at a computer for up to 8 hours a day doing repetitive motions on a keyboard.

● Collaborate with management and team members within the department and other areas of the organization.

● Represent the department internally or externally following FH’s organizational values and strategies.

● Ability to travel up to 10% of time per year in the US and internationally, to insecure countries or locations.

Experience

● Minimum 10 years of experience in marketing and communications, with at least 8 years of experience in a leadership role.

● 7 years of experience achieving ambitious fundraising goals and leading teams toward revenue growth.

Education/Certifications

● Bachelor's degree.

● Master’s degree preferred.

Supervisor Responsibilities

Safeguarding Policy

FH strives to provide an environment free from sexual exploitation and abuse and harassment in all places where relief and development programs are implemented. FH holds a zero-tolerance policy against sexual exploitation and abuse and harassment. FH expects its employees to maintain high ethical standards, protect organizational integrity and reputation, and ensure that FH work is carried out in honest and fair methods, in alignment with the Heartbeat Values and safeguarding and associated policies. Violations to stated policies will be subject to corrective action up to and including termination of employment.