Performance Creative Associate

About the Company:

The Ridge crafts products made to last a lifetime through with simple, functional designs ready for anything and everything. Our materials are chosen with care and a thoughtful connection to the insights of our growing community - setting our North star as we strive to improve everyday. Together we can do more with less.

Ridge started with The Ridge Wallet as a Kickstarter project in 2013 and is now in the hands and pockets of over 3 million people worldwide! We currently operate around the globe selling in the US, Canada, the UK, EU, and Australia on Shopify and through other channels such as Amazon and Wholesalers. We have also expanded and continue to expand our product catalog to include KeyCases, Bolt Action Pens, Knives, Rings, Watches and we have plenty more in the works!

We are looking for people interested in positions with tremendous growth potential, but which come with high expectations of work rate and quality of work. We are a fully remote company and utilize that to find the best talent around the world to join our team. Since we are a remote-first company, we always do our best to be as accommodating to a healthy work/life balance.

About the Role:

As a Performance Creative Associate, you'll be the maestro behind our digital storytelling and brand engagement. Your canvas is the digital world, and your tools are cutting-edge platforms. Your mission? To captivate, inspire, and drive action.

If you're a visionary, a storyteller, and a digital wizard ready to embark on an epic journey with us, we want to hear from you.

Join our remote team at Ridge, and let's create content that not only captures attention but also leaves a lasting impression.

The future of everyday carry is in your hands!

Job Responsibilities:

• Collaborate closely with our Performance Creative Team to meticulously oversee workflows, ensuring seamless execution from creator selection to content curation, editing, and comprehensive performance analysis.
• Channel your creativity by conceiving, experimenting with, and analyzing paid media campaigns spanning various digital platforms, including Facebook, Instagram, Snapchat, TikTok, YouTube, and beyond.
• Assume a directorial role by conceptualizing, editing, scripting, and fine-tuning video concepts, predominantly utilizing pre-existing footage.
• Forge partnerships with influencers, users, and creative agencies to actualize visionary concepts, yielding captivating content and products aligned with you have envisioned.
• Maintain a competitive edge by immersing yourself in the latest social media trends, creative paradigms, and user preferences, ensuring our perpetual leadership in the field.
• Craft video advertisements that captivate, drawing inspiration from top-performing content and prevailing industry trends.
• Foster close collaboration with our Paid Media Director to pioneer performance boundaries, rigorously testing new assets and catalyzing innovative concepts for continuous enhancement.
• Place a strong focus on optimizing the initial 5-10 seconds to engage viewers right from the start and keep them from hitting the skip button.

Job Requirements:

• Proficiency in managing social media advertising platforms, including but not limited to Facebook Ads Manager, Instagram Ads, Snapchat Ads, TikTok Ads, and YouTube Ads.
• An innate collaborator, adept at thriving within remote teamwork environments, and excelling in efficiently managing multiple creative workflows.
• Demonstrated expertise in data analysis, capable of deciphering complex data sets to extract valuable insights and make strategic decisions that yield tangible results.
• Possessing an unparalleled artistic vision, with the ability to breathe life into each frame and pixel of your creative endeavors.
• Exceptional communication skills, marked by eloquence, persuasiveness, and a consistent ability to inspire others.
• Characterized by adaptability and agility, thriving in dynamic, fast-paced work environments that continually evolve.
• A trendsetter rather than a follower, driven by an unwavering passion for pioneering advancements in social media and advertising.
• While a degree in Marketing, Communications, or a related field is valuable, your true qualification is exemplified through your demonstrated aptitude for visual storytelling and video editing, evident in your impressive portfolio.

Experience Needed with the following tools:

• Adobe Creative Suite
• Frame.io
• Social Media Ads Manager platforms
• Google Sheets
• Notion.so