Social Media Manager

About Us

Moose Toys exists to make kids superhappy. For this revolutionary brand, happiness lies at the heart of everything we do. Known for our trailblazing toy design, development and manufacturing, and strong commitment to the future of our planet, our toys are consistently recognised with global awards and accolades.

Our Culture

At Moose we are playful with a purpose. Fun is at the heart of everything we do, but we’re also very serious about the important stuff: our people, our values, and the planet:

• We're officially a Great Place to Work!
• We're a family.
• We dream big.
• We love diversity.
• We're always learning.
• We prioritise well-being.
• We give back in a big way.
• We're serious about sustainability.
• We bring the fun!
  
  

Visit our website or our LinkedIn Life page for more information on our amazing brands and people.

Position Title

Social Media Manager

Classification

Exempt

Position Status

Full Time

Reports To

Senior Manager, Influencer Relations

Direct Reports

None

Role Objectives

As the Social Media Manager, you will be responsible for developing and executing a comprehensive social media strategy that aligns with our brand and business goals. You will have the opportunity to shape our online presence, engage with our audience, and drive brand awareness. We are looking for a results-driven individual with excellent communication skills and a deep understanding of social media platforms.

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field (preferred).
• Consumer product experience preferred but not required.
• Excellent verbal and written communication skills
• Proven experience in social media management and digital marketing.
• Strong portfolio showcasing successful social media campaigns.
• Excellent project management and organizational skills.
• Up-to-date knowledge of social media trends and best practices.
  
  

Responsibilities

• Owned Channels Social Media Strategy: Develop and implement a social media strategy across select brands and owned channels that aligns with the company's marketing objectives, brand identity, and target audience.Manage content calendar and work collaboratively with brand stakeholders as needed.
• Content Creation: Work with internal Creative Services team to create engaging and relevant content for various social media platforms, including text, images, videos, and graphics.
• Community Management: Monitor and respond to comments, messages, and mentions on social media channels to foster engagement and build relationships with our audience.
• Campaign Management:
• Analytics and Reporting: Define, track and analyze social media metrics and KPIs to assess the effectiveness of campaigns and make data-driven improvements. Report on trending topics and community conversations. Act upon opportunistic trends to increase visibility to our brands and campaigns.
• Audience Research: Stay updated on industry trends and conduct audience research to identify opportunities for growth and engagement.
• Collaboration: Work closely with cross-functional teams, including global and US Brand teams, to ensure branded / owned social media initiatives are integrated into the overall marketing strategy.
• Brand Voice: Maintain and develop the brand voice and tone across all social media channels.Work closely with Global Comms Manager for any Moose related messaging
  
  

Core Capabilities

• Creativity: Ability to think outside the box and create innovative content that resonates with the target audience.
• Communication: Strong written and verbal communication skills, with the ability to convey the brand message effectively.
• Analytical Thinking: Proficiency in using social media analytics tools to track performance and make data-driven decisions.
• Project Management: Organized and able to manage multiple projects and campaigns simultaneously.
• Adaptability:Willingness to adapt to changes in the social media landscape and industry trends.
  
  

Technical Skills

• Social Media Platforms: Proficiency in managing and optimizing profiles on platforms such as Facebook, Instagram, TikTok, Snapchat, Pinterest and others as relevant to the business.
• Content Creation: Experience with graphic design tools (e.g., Adobe Creative Suite), video editing software, and knowledge of copyright and image licensing.
• Analytics Tools: Proficiency in using social media analytics tools (e.g., Google Analytics, Facebook Insights) to track and report on performance.
• SEO Knowledge: Understanding of basic SEO principles to optimize social media content for search engines.
  
  

Work Hours

8:30am – 5:30pm, Monday to Thursday

8:30am – 3:00pm, Friday

30-minute unpaid lunch break each day.

Plus, reasonable additional hours due to multiple time-zones.

Moose also provides flexible working options.

Salary Band

USD $91,300 - $115,000

Physical Demands

• While performing the duties of this job, the employee is regularly required to stand, sit, talk, hear, and use hands and fingers to operate a computer, telephone and other office productivity machinery, may need to reach, stoop, kneel to access items
• Must be able to sit at a computer terminal for an extended period of time
• Specific vision abilities required by this job include close vision requirements due to computer work
• Light to moderate lifting is required
• Frequently communicates with other employees and third-parties, must be able to speak clearly and exchange accurate information.
• Regular, predictable attendance is required
  
  

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the functions.

Work Environment

• Moderate noise (i.e. business office with computers, phones, printers and light traffic)
• Indoor business office environment with windows; light foot traffic within work areas
• Ability to sit at a computer terminal for an extended period of time
  
  

The work environment characteristics described here are representative of those a teammate encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

All Welcome

Just like the wide range and variety of brands, Moose embraces diversity and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment regardless of race, colour, religion, sex, sexual orientation, gender identity, age, national origin or on the basis of disability. If you require any assistance to be included in our process, please contact [email protected], quoting the job title and reference number.

Primary Location

US-CA-Los Angeles

Job

Sales & Marketing

Employee Status

Permanent

Schedule

Full-time

Unposting Date

24/Nov/2023, 6:59:00 PM