Social and Community Coordinator

About Us

Glowbar is a skincare company with a people-centric mentality. Our singular mission is to help people feel confident in their skin, so we created the first-to-market, custom, 30-minute facial experience to make skincare more accessible, efficient, and effective. Each studio is equipped with expert estheticians who provide professional-grade results at an affordable price-point.

After launching in New York City in 2019, Glowbar has quickly scaled to nine locations in NY and CT, with national expansion on the horizon. As we continue to grow, we aim to maintain the special glow that sets us apart from traditional spas. You can read more about us here, here,

About The Role

Glowbar is seeking a creative, self-starting individual with deep social media experience to help grow and develop an engaged and authentic community of individuals across all organic social channels.

As the Social and Community Coordinator, you are passionate about managing and establishing Glowbar's on-going voice and image, while building social communities that are just as passionate about the brand as we are! The ideal candidate will lead the charge on all things organic social and community, developing and managing our content calendars across platforms, championing social and influencer initiatives and ensuring our brand is brought to life across all social community touchpoints.

What You'll Do:

Social Media Management:

• Lead and oversee execution of the organic social strategy across platforms (Instagram, TikTok, and LinkedIn), growing engagement and conversation while upholding the Glowbar voice and aesthetic across the social space.
• Manage social content calendars, including social copywriting, UGC integration, content creation and content scheduling.
• Utilize social media management tools and analytics to monitor performance, track KPIs, and generate data-driven insights for continuous improvement
  
  

Content Creation:

• Create and develop innovative and visually appealing content that resonates with our target audience, promoting our skincare treatments, products, and new studio openings. values
• Ensure content aligns with brand guidelines, voice, and aesthetic, maintaining a consistent brand image across platforms
• Act as the go-to expert on current industry and social trends and leverage this expertise to optimize Glowbar's presence on various social media platforms
  
  

Community Engagement:

• Monitor and engage with the social community across all social channels with an 'always on' mentality
• Assist in developing playbooks and toolkits leveraging best practices that help widen the reach and increase engagement across our social channels
• Develop and nurture relationships with influencers, ambassadors, clients and the overall community both in-studio and virtually
• Own Influencer content creation brief, scheduling, deliverable tracking
• Collaborate with external partners to create co-branded content and promotions that align with Glowbar's values and goals
• Obtain feedback and gather ideas from our audience through real conversations
  
  

Qualifications:

• Bachelor's degree and 1+ years of related business experience
• Previous content creation experience required
• Thorough understanding of social platforms and abreast of the all the latest trends with a passion for beauty and skincare trends; comfort being on camera
• Highly motivated and results-oriented, resourceful and creative
• Excited to learn and be a part of a rocket ship
• Looks at life through an IG/TT lens - would this be a good piece of content is a constant question they are asking themselves
• Exceptional people-first mindset, both employee and clients
• Outstanding interpersonal, communication and organizational skills
• Ability to travel 25% of the time
  
  

Perks we are really proud to offer:

Physical and mental health, personal development and work-life balance are key to growth and well-being. In addition to our generous pay rates, our comprehensive benefits extend well beyond the average and are valued at close to $10k annually. We want you to be your best self both in and outside of our studios and we are proud to offer a variety of generous benefits to support this, which can include…

• Medical dental and vision insurance largely paid for by Glowbar
• Paid Time Off
• Paid Sick Leave
• Paid Holidays
• Short- and Long-Term Disability Insurance
• Life Insurance
• Commuter benefits
• Accident and Critical Illness Insurance
• Employee Assistance Program (EAP)
• Annual Glowbar Membership with 2 guest passes
• Employee discounts on retail product
• Community giveback
• Friends and family discounts
• Team member referral bonuses
• Career advancement and continuing education opportunities
• Discounts at a vast array of lifestyle brands, services restaurants, theme parks and more
  
  

NYC Salary: $55,800- $60,000