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Posted November 16, 2023
The Salvation Army

Social Media Content Creator

The Salvation Army
West Nyack, NY, USA ⚠ [Archived] No Longer Accepting Applicants

Overview

The Salvation Army, an international movement, is an evangelical part of the universal Christian Church. Its message is based on the Bible. Its ministry is motivated by the love of God. Its mission is to preach the gospel of Jesus Christ and to meet human needs in His name without discrimination.

We are the largest non-governmental provider of social services in America and every year, we help over 30 million Americans overcome poverty, homelessness, addiction, economic hardships, loneliness, and exploitation through a wide range of programs and services.

The Communications Department at our Eastern Territorial Headquarters has an opening for a Social Media Content Creator. As a member of the Communications Department within The Salvation Army, a Christian nonprofit, the Social Media Content Creator shall assume the task of crafting bespoke and adapting pre-existing content that accurately reflects the internal audience of The Salvation Army Eastern Territory via external channels. The individual shall serve as the primary content creator that generates static and motion visuals that bolster the organization's social media approach. Collaboration with various departments shall be necessary, and, therefore, the Social Media Content Creator must demonstrate exceptional communication, organizational, and time-management proficiencies.

The Social Media Content Creator position requires an individual who possesses a strong understanding of social media platforms and how to engage with various audiences both fundamentally and creatively. The ideal candidate must demonstrate meticulous attention to detail, carefully reviewing all material to identify the accuracy and integrity of the content. Additionally, the Social Media Content Creator must ensure that all stylistic and formatting elements align with the organization's and department's overall brand strategy. As a member of the Communications Department at The Salvation Army, a Christian nonprofit, the Social Media Content Creator will be responsible for developing original content and adapting pre-existing content to reflect the organization's internal audience through external channels accurately.

Responsibilities

  • Act as the primary content creator for static and video content to support the social media strategy.
  • Possess a strong knowledge of the English language both in written and verbal communication.
  • Ability to tell the story through visual and written representation.
  • Utilize pre-existing content and capture/create content designed for specific social channels.
  • Verify the accuracy and integrity of statements within the content and revise for meaning, quality, and presentation.
  • Collaborate with writers, graphic designers, videographers, and other staff to meet all guidelines.
  • Write original content representing the organization's values for social media posts.
  • Demonstrate creativity in content creation, staying informed of industry trends and emerging social media platforms.
  • Analyze and interpret data to inform content strategy and adjust as needed.
  • Proofread and edit text with a keen attention to detail and accuracy at various stages of the writing process with constructive suggestions for improvement.
  • Display excellent organizational and time-management proficiencies while working in a MAC-based environment, including Microsoft Office, Adobe Suite Applications, and Canva.
  • Familiarity with Christian faith, evangelism, and biblical teachings.
  • Serve as the liaison to the field and provide training on best practices and strategies with social media.
  • Ensure that language presentation is consistent with style guides and specialized vocabulary and aligns with the organization's publication protocols.
  • Must be willing to travel and attend various live events throughout the USA eastern region.

Qualifications

  • Hold a degree in marketing, communications, or a related field with a minimum of three years of proven experience in creating content for social media platforms including, but not limited to Facebook, Instagram, twitter, YouTube.
  • Ability to keep up with trends and understand the various audiences’ interests.
  • Demonstrate expertise in Microsoft Word and proficiency in Adobe Suite applications and Canva.
  • Display strong organizational, time management, and communication skills with the ability to work independently and prioritize multiple tasks appropriately.
  • Exhibit a strong commitment and understanding of The Salvation Army's mission, with previous experience as a plus.
  • Work effectively under high-pressure environments while maintaining attention to detail and producing high-quality work.
  • Comfortable working both behind and in front of the camera
  • Familiarity with AI tools utilizing Chat GPT

What We Offer

  • Generous Medical, Dental, Vision Benefits
  • TSA paid Life Insurance for Employees
  • Additional life insurance options for employees
  • On-site cafeteria
  • Paid Time Off – Vacation, Sick, Personal days
  • 403(b) retirement savings plan
  • Non-contributory Pension Plan
  • Professional Development
  • Education Assistance
  • Free, on-site Fitness Center
  • Federal holidays
  • Opportunities to give back and support our communities

All qualified applicants will receive consideration for employment without regard to race, color, sex, national origin, disability or protected veteran status.