Social Media and Content Manager

About Origin

We've always loved travel, with its endless opportunities for growth and positive impact. It's who we are, and it's what we do. We came to realize that travel had lost its spirit, so we created Origin to bring originality and authenticity back to the experience. Our mission is to offer a human-first, tech-enabled approach to exploring the world. With every unique itinerary, we fight the expected and deliver incredible moments that are grounded in originality.

As a tech-first travel company, with the best travel designers on board, we're able to design private, luxury trips that others simply cannot. Our travel experts combine the power of machine learning, artificial intelligence, and human expertise to craft the perfect itinerary, down to the smallest detail. We create the best route for a wine tasting trip, find the ideal flight transfer, and secure a chef's table reservation at that lesser-known, up-and-coming restaurant.

By fostering a symbiotic relationship between cutting-edge technology and our passionate travel curators, we strive to redefine the essence of personalized travel. At Origin, we believe in continuously evolving and embracing the future of AI applications, enabling us to deliver unmatched, personalized experiences that transform the lives of our customers and impact the world.

About The Role

Origin is seeking a Social Media and Content Manager to join our growing Marketing team. In this role, you will work in direct partnership with the VP of Marketing, travel team curators, and cross-functional stakeholders. You will play a critical role in developing and executing content strategies that align with our brand and marketing goals. You will manage a high-volume content calendar and produce captivating content that showcases the Origin brand. If you are a storyteller with a passion for developing original content in a fun and fast-paced environment, there has never been a better time to join Origin.

Responsibilities

• Leading and executing Origin's creative content strategy and development across social media, blog content, emails, videos, and more.
• Owning the day-to-day execution of social media content for a variety of channels in partnership with the Travel, Operations, and Growth Marketing Teams.
• Collaborating with the growth marketing and creative teams to produce, develop, and evaluate content for paid efforts.
• Improving the Origin branded content experience by leveraging channel-specific creative strategies and branded content to increase awareness and engagement around Origin's unique offering.
• Developing social content frameworks and guidelines for the larger organization.
• Managing social media publishing and engagement across a variety of digital channels, including Facebook, Instagram, TikTok, Pinterest, and YouTube.
• Overseeing weekly editorial calendar maintenance and engagement reporting.
• Keeping a pulse on trending content and quickly executing so Origin can play a timely role in social conversations.
• Working closely with leadership to identify strategic messaging and creative opportunities.
• Partnering with the HR/Recruiting team to develop employee brand and company culture content on relevant channels like LinkedIn and Glassdoor.
• Establishing benchmarks and defining, analyzing, and reporting on key metrics, using social data to create strategic recommendations that improve channel health.
• Conducting an in-depth quarterly competitive analysis by auditing and monitoring key competitors and using insights to adapt our social strategy.
  
  

Qualifications

• 5+ years of experience in Brand, Advertising, or Social Content.
• A degree in Journalism, English, PR, Communications, or a related field with multimedia production experience is preferred.
• Experience managing the social media presence for a consumer brand, preferably in travel, luxury brands, or hospitality.
• Competency with social tools, including social listening, audience insight, and community management tools (e.g., Sprout Social, Hootsuite).
• Experience in building and executing global programs with global teams and a wide range of key stakeholders.
• A proven track record of defining and executing campaign strategies that deliver against funnel metrics and KPIs.
• A willingness to be a hands-on creator on a growing, all-hands-on-deck creative team.
• The ability to multitask and support creative work for a variety of platforms with live and evolving deadlines.
• Experience with software such as Figma, Photoshop, Premiere, Splice, Canva, or other photo/video editing tools, as well as Google Office, Slack, and other team collaboration software, is preferred.
• Exceptional writing skills and the ability to translate complex topics into simple, digestible copy.
• An eye for design and creating compelling on-brand content.
• Experience in both short-form and long-form video production.
  
  

What We Offer

• Competitive Medical, Dental, Vision Benefits and 401k
• Parental leave, so you can have time off to adjust to your new life without worrying about work
• Flexible Paid Time Off to allow you to recharge and be your most productive self
• Flexible Workation Policy, at Origin travel is what we do, so we support our employees to travel while working
• Zen-Benefits, a monthly stipend to help provide Zen in your life
  
  

As an international travel company focused on unmatched local expertise across the globe, we are focused on hiring a diverse team across a range of backgrounds, experiences, and perspectives. We are an equal opportunity employer and do not discriminate on the basis of race, color, religion, gender identity, sexual orientation, pregnancy, national origin, age, marital status, veteran status, disability, or genetic information.

Compensation Range: $110K - $140K