Marketing Coordinator - Primal Kitchen

General information

All posting locations Remote, California, United States of America

Job Function 05 - Marketing

Date Published 20-Dec-2023

Ref # R-77778

Base Salary Range $56,800.00 - $71,000.00

Target Total Cash Range $65,320.00 - $81,650.00

Target Total Cash Target total cash represents this role's annualized cash earning potential at target (base salary + target bonus). Target total cash is contingent on targeted company performance achievement and individual attainment of performance goals. Therefore, target total cash is not guaranteed earnings.

Compensation Disclaimer The compensation offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors.

Requirements

Description & Requirements

Reports to Marketing Manager - Partnerships and Influencers

Mark Sisson, NYT bestselling author and wellness expert, started Primal Kitchen in 2015 with a simple mission to change the way the world eats. Primal Kitchen condiments, sauces, cooking oils, collagen peptides and pantry staples that are made with good fats from plant-based oils and real ingredients, and contain no dairy, gluten, grain, refined sugar or soy. Primal Kitchen is the maker of the #1 condiment in natural grocery, the #1 salad dressing brand in natural grocery, and #1 product in six key condiment categories in natural grocery mayo, salad dressing, BBQ sauce, steak sauce, ketchup and avocado oil*.

Co-founder and current President of Primal Kitchen, Morgan Buehler, has made waves in the food industry with her energetic leadership. Primal Kitchen fosters a culture of innovation and inspiration, built from a team of food-lovers and fans of delicious flavor.

Overview

Primal Kitchen’s marketing coordinator is an integral part of the Marketing Team. Our marketing coordinator is a detail oriented, flexible team player that is adaptable to business needs and supports the fast moving Primal Kitchen marketing team, with a focus on influencer marketing and partnership management! Our marketing coordinator develops and builds relationships with influencers and partners and also provides analytical and tactical support.

Experience

• 1-3 years of Influencer Marketing experience in a position within marketing or a related field
• Company’s product knowledge
• Shopify back-end user
• Ability to multi-task at a fast and efficient pace
• Experience using MS Office and Google G-Suite required
• Experience with contract negotiation a plus
• Experience with Captiv8 a plus
  
  
  

Tasks / Responsibilities

Influencer Marketing

• Analyze inbound influencer requests for partnership, elevate requests to managers if partnership opportunity is a brand fit.
• Evaluate inbound influencer requests for partnership, identify key brand growth opportunities and engage in contract negotiations for potential partnerships.
• Coordinate shipments in Basecamp for influencer mailers, partners, giveaway winners on social media.
• Build long-lasting relationships with influencers through seeding programs and regular communications
• Create and manage Influencer Campaign Briefs
• Review and provide feedback for all Influencer content
• Generate influencer monthly reports
• Influencer event prep and coordination
  
  
  

Marketing Sampling Coordinator

• Coordinate shipment requests in Basecamp for all sampling opportunities including event donations, Public relations and sample requests.
• Assist with administrative tasks as needed
• Develop ideas and recruit new influencers in targeted audiences
• Coordinating ongoing packages for influencers and leads
• Evaluate inbound event requests for Primal Kitchen sponsorship opportunities, elevate requests to managers if partnership opportunity is a brand fit.
• Coordinating shipment requests in Basecamp for event requests, PR shipments and any other marketing shipping requests as needed.
• Work directly with the warehouse and operations teams to provide updates on Influencer mailings and marketing logistics.
• Maintain Shopify Influencer Store to maintain up-to-date contact database
  
  
  

Perform other duties upon request.

Some travel will be required.

About Us

Kraft Heinz is a global food company with a delicious heritage. With iconic and emerging food and beverage brands around the world, we deliver the best taste, fun and quality to every meal table we touch. We’re on a mission to disrupt not only our own business, but the global food industry. A consumer obsession and unexpected partnerships fuel our progress as we drive innovation across every part of our company.

Around the world, our people are connected by a culture of ownership, agility and endless curiosity. We also believe in being good humans, who are working to improve our company, communities, and planet. We’re proud of where we’ve been – and even more thrilled about where we’re headed – as we nourish the world and lead the future of food.

Why Us

We grow our people to grow our business. We champion great people who bring ambition, curiosity, and high performance to the table as the guardians of our beloved and nostalgic brands. Good isn't good enough. We choose greatness every day by challenging the ordinary and making bold decisions. All while celebrating our wins - and our failures – as we work together to lead the future of food.

Challenging the status quo takes talent. We invest in your purpose and potential by developing skills and nurturing strengths that leave a legacy on our business and a lasting impact on your career. Because great people make great companies, and we’re growing something great here at Kraft Heinz.

Office Collaboration & Hybrid Work Environment

We believe our office environment fuels our collaboration, connection & community as an organization and allows our employees to grow toward greatness. We also believe providing a more flexible and agile model is essential in today’s workplace. A majority of our office-based employees will be able to work remotely for up to two days each week. Additionally, employees who are subject to this hybrid model will be eligible to work from anywhere for up to six weeks in a rolling 12-month period (in maximum two-week increments and according to benefits and tax guidelines). Some jobs may be required to be performed fully in office depending on the role’s responsibilities and requirements.