Content Creator, Social Media

About Us

At Zevia we're creating a world of better-for-you flavor, better for people and the planet. Our team is made up of builders who are passionate about our mission. Together we aim to impact global health, provide affordable better-for-you products, and aid the planet through reduction of plastic. We operate with passion, openness, gratitude, accessibility, humanism, humility, and scrappiness as we fight the good fight to change the beverage industry for good.

Summary

The Content Creator, Social Media is a highly motivated video maker with proven expertise in helping consumers discover new brands through compelling social content. The right candidate will be an idea factory with deep experience making distinctive video content in the era of short form video. Their camera roll is comprised of TikToks, the notes on their iPhone are lists of video ideas, and they speak gen-z (even if they aren’t).

This role requires an expert creator that can translate a broader brand strategy and persona into culturally relevant executions on social.

If Digital moves fast, social moves faster. What’s the next big trending sound? Was the Tarte creator trip to Dubai cringe or brilliant? We need team members who can answer these questions (and more), to help us keep up with the pace of change that’s happening on platforms and in culture. Relying on insights gained from their own personal media consumption habits, they will bring cultural relevance to the work and our brand.

Essential Functions

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

● Conceptualize, script, shoot and edit engaging short-form content for TikTok, Reels, and Shorts.

● Comfortable being on camera in-office and in public to film a variety of content.

● Collaborate on a team that is best in class in terms of publishing, content production, and community management.

● Work with the Brand Marketing and Creative team to ensure that the Zevia brand message is shown clearly and with scale to new and current consumers.

● Identify content that appeals to Zevia consumers and followers of Zevia’s creators as inspiration for original content development.

● Ideate and create content within Zevia’s content pillars and key consumption occasions.

The ideal candidate will:

● Have a social presence and proven experience growing either your personal or a brand's page.

● Consistently ideate, create and curate content with a strong point of view and deep brand knowledge, using innovative approaches to structure and presentation to drive distinctiveness in social.

● Be experimental with content; take risks with what you're creating; and be original. Can turn one-off hits into successful repeatable formats.

● Stay on top of trends, timely cultural moments, and upcoming product launches to capitalize on reactive opportunities.

● Have excitement and never-ending curiosity surrounding the future of social storytelling.

● Be well organized and collaborative in your work and communications.

● Confidently and comfortably communicate with senior leader stakeholders, answering questions clearly, concisely, and quickly.

● Be a builder. Lives and breathes “yes, and”.

Requirements

● 2+ years of experience in content creation, CPG and or growth/start up experience a plus.

● Personal experience working as a creator.

● Knowledge of what works across various social platforms.

● Experience in brand content development on TikTok and Instagram

● Experience creating social media content, particularly original TikToks and Reels (Shorts a plus), natively in-app.

● Experience leveraging CapCut for TikToks and Reels.

● Experience with off-app editing applications like Premiere Pro and After Effects.

● Enthusiasm for what we are building at Zevia.

Supervisory Responsibility

This position has no direct supervisory responsibility.

Work Environment

This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, and photocopiers, filing cabinets, and fax machines.

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

The employee is occasionally required to sit; climb or balance; and stoop, kneel, crouch or crawl. The employee must frequently lift and/or move up to 10 pounds and occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception and ability to adjust focus.

Position Type/Expected Hours of Work

Some flexibility in hours is allowed, but the employee must be available during the “core” work hours and must work 40 hours each week. On rare occasion, evening and weekend work may be required as job duties demand.

Travel

This position may require up to 30% travel, as required.

Work Authorization/Security Clearance

Must be eligible to work in the U.S.

EEO Statement

We are committed to providing equal employment opportunities for all qualified job candidates and employees. To that end, Zevia maintains a workplace free of discrimination and harassment on the basis of an individual’s race (including traits historically associated with race, such as hair texture and protective hairstyles such as braids, locks, and twists), color, religion, creed, sex (including pregnancy, childbirth, breastfeeding, or related medical condition), gender (including gender identity, gender expression, change of sex, and transgender status), sexual orientation, age, physical or mental disability, pregnancy (including childbirth and breastfeeding), medical condition, national origin, ancestry, marital status (including registered domestic partnership status), civil union status, familial status, military or veteran status, genetic information, caregiver status, citizenship status, immigration status, Civil Air Patrol status, status as a victim of domestic violence, assault, or stalking, or any other characteristic protected by applicable local, state, or federal law (each, a “Protected Characteristic”).

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

What We Offer

• A collaborative environment, where everyone contributes and delivers
• A place where you can grow, develop and learn
• Competitive compensation that includes a base salary, discretionary bonus and stock options. See below for range.
• A comprehensive benefits package which includes:
• An array of medical plans
• Dental
• Vision
• Group Life Insurance
• Short-term disability + Long-term disability
• Flexible Spending Accounts: Medical, Dependent and Limited Use
• Health Savings Account
• Accident Insurance
• Critical Illness Insurance
• Hospital Indemnity Insurance
• Legal Insurance
• Travel Assistance
• Employee Assistance Program
• Pet Insurance
• 401k Plan (Traditional and Roth)
• Vacation, Personal/Sick Days, and Holidays
• Professional development contributions
• And of course, all the Zevia you can drink!

Salary Description

$80,000 - $100,000 Annually + Bonus + Equity