Paid Social Media Coordinator

Marketing & Communications

50 Amica Way, Lincoln, RI 02895

Our office in Lincoln, RI is seeking a Paid Social Media Coordinator. This role is responsible for implementing and maintaining Amica’s paid social media activities and employee social advocacy program. They work strategically with the Social Media and Customer Insights Supervisor and Social Media and Customer Insights Officer to advance our paid social media and employee advocacy goals.

Responsibilities:

• Activate Amica’s paid social media campaigns on Meta, Pinterest and other channels, as needed.
• Create and maintain detailed trafficking sheets for all paid campaigns across channels that include audience, spend and creative.
• Assist with audience targeting strategy
• Maintain and implement test and learn strategies across channels
• Work with agency on creative and media strategy for paid social channels
• Implement and execute organic boost strategy on owned channels
• Create and maintain tracking urls
• Monitor campaign performance and use metrics and data to optimize paid social campaigns to meet benchmarks
• Coordinate employee social advocacy program to increase awareness of Amica
• Investigate potential new paid social channels/formats
• Assist with influencer content as-needed
• Perform and document competitive intelligence to support paid social efforts
• May be called upon to handle other duties as required.
  
  
  

Qualifications:

• Bachelor’s degree in liberal arts, journalism, marketing or communications or related field is required.
• At least 2 years of experience activating paid social campaigns with deep expertise with Meta platforms.
• Familiarity with Sprinklr paid advertising module is a plus.
• Extreme attention to detail and outstanding organization skills.
• Collaborative team player able to integrate with a diverse team full of opinions and ideas.
  
  
  

Salary

Our annual starting salary is between $65,752 - $87,943, based on your level of experience. This position is a 37.5 hour work week Monday through Friday between the core hours of 8:00 am – 5:00 pm and a hybrid schedule with three days in the office and two days work from home once trained to work independently.

Perks And Benefits

• Medical, dental, vision coverage, short- and long-term disability, and life insurance
• Generous leave programs, including paid parental bonding leave
• Student Loan Repayment and Tuition Reimbursement programs
• Paid Vacation – you will receive at least 10 vacation days in the first 12 months, amounts could be greater depending on the role
• Holidays - 14 paid holidays observed and 2 additional floating paid holidays provided
• Sick time - 6 days sick time at hire, 6 additional days sick time at 90 days of employment
• Generous 401k with company match and immediate vesting
• Family support benefits including back-up care
• Competitive salaries and exceptional benefits
• Fitness and wellness reimbursement
• Employee community involvement
• Strong relationships, lifelong friendships
• Opportunities for advancement in a successful and growing company
  
  
  

About Amica

Amica Mutual Insurance Company is America’s oldest mutual insurer of automobiles. A direct national writer, Amica also offers home, marine and umbrella insurance. Amica Life Insurance Company, a wholly owned subsidiary, provides life insurance and retirement solutions. Amica was founded on the principles of creating peace of mind and building enduring relationships for and with our exceptionally loyal policyholders, a mission that thousands of employees in offices nationwide share and support.

Equal Opportunity Policy: All qualified applicants who are authorized to work in the United States will receive consideration for employment without regard to race, color, religion, sex, gender, gender identity, gender expression, sexual orientation, family status, ethnicity, age, national origin, ancestry, physical and/or mental disability, mental condition, military status, genetic information or any other class protected by law. The Age Discrimination in Employment Act prohibits discrimination on the basis of age with respect to individuals who are 40 years of age or older. Employees are subject to the provisions of the Workers' Compensation Act.

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