Senior Manager-Marketing

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With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.

At American Express, you’ll be recognized for your contributions, leadership, and impact — every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.

Join Team Amex and let's lead the way together.

As marketers at one of the most iconic brands in the world, we play a major role in building authentic relationships with customers who impact life and business around the world. Here, creativity and inspired storytelling combine with powerful data-based marketing and hyper-personalized digital communication to create a genuine human connection that drives business results. As a part of our diverse community of marketers, you can have a breadth of different marketing experiences and do virtually anything from connecting small businesses to new customers to uncovering insights that inspire the future of payments. Create a dynamic career while doing work that matters for people and businesses everywhere. Find your place in marketing on #TeamAmex

American Express is a leading global payments, network, and travel company, backed by one of the world's most recognized brands. American Express is unique in the payments industry as an issuer of cards as well as a worldwide network that processes millions of merchant transactions daily. American Express Global Commercial Services (GCS) is the leading payments provider for businesses and corporations of all sizes, with small business being the largest customer segment and a continued area of investment and focus. Within GCS, the Small Business Marketing Team is responsible for acquisition and customer engagement marketing for all Small Business Charge, Proprietary Lending and Co-Brand cards.

The Senior Manager for the Prospect Dynamic Application Experience will play a pivotal role in the success of our digital acquisition channels. By developing the next phase of the dynamic application experience, the person in this role will be designing and advocating for a more seamless application journey, making it easier for small businesses to learn about and apply for a new Card.

Responsibilities:

• Expand and launch new dynamic application functionality and experiences across our proprietary digital application & onboarding journeys to improve application starts, completes, and approvals
• Lead cross-functional partners to develop, test, and launch new dynamic application experiences that utilize Risk capabilities to improve customer experience
• Develop a marketing and communications plan to market an enhanced dynamic application experience
• Own A/B testing, forecasting, and tracking results
• Partner closely with the digital product team to ensure project prioritization and implementation timelines meet the requirements driven by Marketing
• Build close relationships with Risk, Enterprise Digital, AEMP54, and Global Servicing Group teams to deliver a best-in-class dynamic application experience across critical parts of the application journey E2E
• Innovate and expand the foundational test & learn program and research agenda
• Define and represent the business outcomes required by Marketing
  
  

Minimum Qualifications:

• 5+ years of relevant experience
• Excellent prioritization, strategy thinking, and influencing skills
• Comfort with using data and pulling marketing levers to drive growth and efficiency
• Passion for creating best-in-class experiences for prospects
• Ability to work in a fast-paced environment, including a demonstrated ability to pivot quickly and confidently
• Collaborative approach to solving business problems
• Effective presentation and communication skills
• An external perspective and an understanding of competitive space
  
  

Preferred Qualifications:

• Strategic marketer with demonstrated experience in performance marketing and/or product development
• Bachelor's degree preferred
  
  

Salary Range: $80,000.00 to $155,000.00 annually + bonus + benefits

The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we'll consider your location, experience, and other job-related factors.

We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:

• Competitive base salaries
• Bonus incentives
• 6% Company Match on retirement savings plan
• Free financial coaching and financial well-being support
• Comprehensive medical, dental, vision, life insurance, and disability benefits
• Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
• 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
• Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
• Free and confidential counseling support through our Healthy Minds program
• Career development and training opportunities
  
  

For a full list of Team Amex benefits, visit our Colleague Benefits Site.

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.

Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for these positions.

We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.

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