Culture Strategist

About The Role

Now, about the opportunity: Cultural Strategist. We are seeking a driven, communicative, reliable and insightful teammate with a strong background in agency strategic planning to be a well-rounded facilitator of strategic excellence, and collaboration– for our key culture-first brands.As a Cultural Strategist, your main job is to take ownership of cultural (to-multicultural) strategic projects and be seen as a leading day-to-day contributor. You’ll work with a Director of Cultural Strategy and Senior Strategic Planner to be the source of truth on the spaces your audiences occupy, the places they want to be, and intel on the competitive brands that we’re looking to edge out of our consumers’ minds. You’ll always have something interesting to contribute and are constantly sought out by partners across the agency because they respect your smarts and ability to problem solve.

You'll deliver the Cashmere Strategy OS, which is uniquely-built to forge more authentic connections for brands and ultimately unlock “undeniably dope” creative solutions that the culture (and multicultural audiences) engages with and even adopts as their own. Our process understands audience psychographics and behaviors (particularly GenZ multi-hyphens) – well beyond traditional demographics and personas – and mines for fresh cultural spaces where your brand can credibly live & lead in the culture surrounding your audience.

This position reports to the Director of Cultural Strategy and works closely with other strategists and creatives. Your work will move every project and pitch forward by setting the direction of our campaigns. Your application of actionable insights will shape breakthrough creative platforms.

You’ll be familiar with brand, campaign, cultural to multicultural audiences along with social strategies and frameworks, with the ability to take on solo tasks as well as collaborative projects. On dedicated clients, you’ll dig deep into the company’s brand, business, consumer, and cultural insights and status and will be continually devising ways to capture opportunities across our agency responsibilities (and even beyond) that lead to our clients’ success.

Organization and time management are crucial. You’ll work on more than one project and client simultaneously, balancing priorities in collaboration with your manager. Your communication skills are excellent, as you’ll engage with disciplines across the Media.Monks network to accomplish tasks with cross-functional teams.

Responsibilities

• High engagement and visibility with strategic teams
• Work closely with the Strategists and Director to develop ground-breaking creative frameworks that are the foundation of social, PR, experiential and influencer initiatives
• Hold deep knowledge and understanding of culture, and how trends in technology, entertainment, business, and social media impact our world
• Effectively create impactful presentations and reports on your own
• Clear ability to communicate how this information translates into actionable strategies for our clients, and help our clients achieve success
• Provide feedback that helps work align strategically with our clients’ objectives and goals
• Proven ability to inspire and elevate the creative team’s output
• Conceptualize, plan, and execute across various content platforms
• Analyze performance metrics to identify opportunities for growth
• Develop internal/external briefs from client RFPs into an agency brief
• Collaborate with other internal departments such as Social Media, Experiential, Influencer, and Public Relations teams to develop pitch decks
• Attend pitch meetings with clients to gain new business
• Actively participate and lead brainstorming sessions with the creative team, and other strategic disciplines (across an IAT)
• Author thought-leadership deliverables as needed (i.e., Cultural Intelligence reports, Community Marketing playbooks, Culture Moment POVS, Diverse Audiences Insights, etc.)
  
  
  

About You

The essentials:

• Strong writer/communicator, who crafts compelling creative brief narratives that are driven by data and humanized by key insights
• High metabolism for fast-moving projects at the speed of culture (and clients)
• Conceptualists capable of developing and applying frameworks that help illuminate a clear path to greater brand truths that our clients can leverage.
• A passion for culture, and cultural knowledge across multiple categories and audiences
• Deep understanding of how cultural context relates to the success of a brand
• An innate ability to translate and connect your ideas to the context of today’s cultural landscape
• Familiarity with Affinio, Brandwatch, and other 3p data platforms
• 3-5 years experience in account planning/ cultural strategy
• Strong writer and communicator
• Self starter who’s eager to contribute
• Community-minded networker ready to collaborate with our many capabilities
• Intelligent & perceptive, seeing connections and the big picture where others don’t
• Persuasive and thoughtful ability to change minds and tell a story
• No ego- the Monks’ culture is all about collaboration
• Creative mindset that permeates your strategic thinking
  
  
  

At Media.Monks, we believe in fostering an environment where a diversity of perspectives can thrive. We proactively work to design hiring processes that promote equity and inclusion while mitigating bias. We celebrate diversity and are committed to building a team that reflects the communities we serve. We welcome and encourage qualified applicants, from all backgrounds, who are excited to contribute to our mission.

Benefits

What We Offer

• Excellent, full coverage medical, dental, and vision insurance with employer-paid HRA
• Generous PTO and 15 company-wide holidays
• 401k with company contribution
• Paid parental leave
• Work-life balance with an emphasis on personal well-being
• Career growth in a disruptor space & entrepreneurial opportunities within the Media.Monks network
• A globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.Monks, Cultura.Monks, and more!
• Authentic commitment to DEI efforts and sustainable growth. (Why Sir Martin Sorrell signed The Climate Pledge here!)
  
  
  

Media.Monks has provided a compensation range that represents its good faith estimate of what Media.Monks may pay for the position at the time of posting. Media.Monks may ultimately pay more or less than the posted compensation range. The salary offered to the selected candidate will be determined based on job-related factors, but not based on a candidate’s sex or any other protected status.

Salary Range$80,000—$90,000 USD

About Media.Monks

Media.Monks is the global, purely digital, unitary operating brand of S4Capital plc. Since 2021, Media.Monks has combined diverse solutions—media, data, social, platforms, studio, experience, brand and technology services—to serve as a consultative partner integrating systems and workflows that deliver unfettered content production, scaled experiences and data science fueled by AI and the industry’s very best talent and teams.

Media.Monks was named a Contender in The Forrester Wave™: Global Marketing Services. It has earned a constant presence on Adweek’s Fastest Growing lists (2019-23), ranks among Cannes Lions' Top 10 Creative Companies (2022-23), and earns continual inclusion in AdExchanger’s Programmatic Power Players (2020-23). It has also been named Adweek’s first AI Agency of the Year (2023). Business Intelligence has recognized Media.Monks in its 2024 Excellence in Artificial Intelligence Awards program in three categories: the Individual category, Organizational Winner in AI Strategic Planning, and AI Product for its service Monks.Flow. Media.Monks has earned the title of Webby Production Company of the Year (2021-23), won a record number of FWAs, and a spot on Newsweek’s Top 100 Global Most Loved Workplaces 2023.

Disclaimer

• Responsible for resourcing and implementing security controls for your teams processes and systems
• Responsible that all your personnel apply information security in accordance with the established information security policy