Creator Acquisition Manager

Flodesk is one of the world's fastest-growing email marketing companies, built to help creators sell online and design emails that people love to get. Our commitment to small business owners is to create simple and intuitive tools that help them grow, nurture, and monetize their email list.

We're a remote-first company headquartered in San Francisco, California, with a team that reflects the diversity and creativity of the people we serve. Join our mission to level the playing field for small business owners through good design!

Join our Business Development team as the first Creator Acquisition Manager at Flodesk. This critical role centers around driving growth within our Influencer cohort, as part of our overarching partner program. As the Creator Acquisition Manager, you will focus on identifying and engaging high-potential content creators (from Designers, to bloggers, to Youtubers), and developing strategic collaborations that resonate with the Flodesk brand. This role involves working closely with our Marketing and Data teams to create innovative, data-driven acquisition campaigns, managing our creator technology stack, and improving channel performance reporting.

What you'll do:

• Creator Acquisition: Proactively identify, engage, and secure new creators that align with our company's strategic business goals. This includes researching potential creators, initiating contact, and effectively placing Flodesk mentions
• Strategy Development: Develop and enhance a scalable Influencer Channel strategy that aligns with broader business goals. Collaborate with marketing, design, and partnership teams to develop and refine strategies for working with content creators. This includes setting clear goals, determining metrics for success, and establishing effective communication channels
• Outreach: Conduct cold outreach to potential creators, employing the best strategies to engage and connect with them. Execute high-volume campaigns, ensuring a steady pipeline of creator partnerships
• Revenue Growth: Collaborate with creators to develop content and promotional strategies that drive customer acquisition, retention, and revenue growth. Ensure all initiatives are aligned with our brand guidelines and business objectives, and authentically convey the Flodesk brand story
• Operational Competency: Implement, utilize, and optimize both existing and new influencer technologies to scale all aspects of influencer marketing: identification, activation, content creation, distribution, and measurement
• Empowerment and Support: Equip creators with the necessary tools, resources, and training to successfully promote Flodesk. Encourage and facilitate the creation of authentic and engaging content that resonates with both the creators' and Flodesk's audiences
• Budget Management: Forecast and manage a quarterly budget necessary to meet targets
• Performance Analysis: Monitor and analyze the performance of creator partnerships using key metrics, such as new member acquisition and revenue impact. Collaborate with data teams to analyze campaign performance, provide regular reports on ROI and make data-driven recommendations for optimizing the creator program to enhance business outcomes
  
  

What you bring:

• 3-5 years experience in creator management, influencer marketing, business development, or a similar role across platforms like TikTok, YouTube and Instagram
• Proven track record in managing creator outreach campaigns and maintaining creator relationships.
• Excellent interpersonal and relationship-building skills, with an ability to engage and influence key creators and stakeholders
• Creative thinking and strategic planning abilities
• Strong analytical skills, with experience using business intelligence tools and Excel to evaluate performance and develop strategic recommendations.
• Excellent verbal and written communication skills, with the ability to present data-driven insights to senior stakeholders.
• Proficient in using social media platforms and analytics tools
• Proven ability to manage and forecast marketing budgets effectively
  
  

What we bring:

• $75,000 - $110,000 base salary: depending on experience and previous impact
• 10% discretionary annual bonus
• 100% remote with monthly internet stipend
• Fully paid health insurance
• 16 weeks paid parental leave
• Unlimited flexible time off
• 401k match (US employees only)
• A team that values diversity and inclusion with a leadership team that's 70% women; 85% underrepresented minorities
  
  

Flodesk is an equal opportunity employer. We are committed to building a diverse and inclusive workforce and do not discriminate based on race, religion, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, age, sexual orientation, veteran or military status, or any other legally protected characteristics, Rippling is committed to providing reasonable accommodations for candidates with disabilities who need assistance during the hiring process. To request a reasonable accommodation, please email [email protected]

Notice to California-based Candidates for Employment. This California Candidate Privacy Notice is intended to provide information about how Flodesk collects and uses personal information to California consumers who apply for employment with Flodesk. If you are employed by Flodesk, refer to the Employee Handbook for additional information. For any questions about this notice, please contact [email protected].

Personal Information Flodesk Collects:

Identifiers Including name, address, email, telephone number, social security number, driver license number, passport number, and other personal identifying information. Characteristics of protected classifications under California or federal law, including demographic information and other personal information obtained during the application process, such as gender, race, national origin. Professional or employment-related information, such as salary/compensation and benefits packages, other relocation or job preferences, prior background, experience, skills, and other information in support of your application, reference information. Any other information you provide as a part of recruitment, job application, or interview process.

Purposes for Collecting Personal Information:

To consider qualifications, skills, and interest for employment. To communicate with you during the recruitment and interview process. To provide compensation, including payroll, and administer stock options and benefits, including medical, dental, vision, commuter, and retirement benefits. To provide human resources services and conduct performance evaluations. To monitor work eligibility including work-related licenses, credentials, training, and eligibility to work in the United States. To improve recruitment and interview processes and ensure a safe and efficient working environment. To comply with applicable legal or regulatory requirements including state and federal company reporting obligations.