VP/Executive Editor

Playboy, part of parent company PLBY Group, is the iconic global lifestyle brand that celebrates creative freedom, artistic expression, sexual empowerment and pleasure for all. The company’s core products today are its premium digital creator platform – an exclusive and safe paywall creator platform for the world’s most creative, daring, sexy, fun and thoughtfully rebellious creators, and its global merchandising business. Playboy’s sister company, Honey Birdette, is a rapidly growing luxury lingerie and sexual wellness brand with retail outlets across the US, Australia and Europe.

Building upon Playboy’s long history advocating for personal freedoms, the company has renewed its commitment to women’s empowerment, inclusion and social advocacy integrated into its internal people practices and how it uses its platforms and reach to advance social change.

Who We Seek:

Playboy is seeking an experienced VP/Executive Editor to lead content strategy and drive growth across Playboy.com and our digital content verticals. The ideal candidate in this role possesses strong knowledge across a wide spectrum of mainstream/SFW lifestyle topics, as well as experience in running newsrooms with a strong news background. A passion for sports and adjacent topics is a plus. The editorial lead will play a key role in driving the voice and growth strategies to develop Playboy.com into a marquee destination for users to experience unique/engaging content. The person in this role will also work in tandem with our creator, social, affiliate/social commerce, magazine, marketing, and product leads to help support broader business/revenue goals and accelerate the growth of our commerce experience across our digital platforms.

What You’ll Do - Job Responsibilities:

• Oversee all editorial content across Playboy.com and all related digital verticals and other digital editorial channels.
• Manage our master editorial calendar, track performance of all content and develop new strategies based on data-driven decisions.
• Develop and evolve both our unique brand of creator + editorial-driven content and the team of editors and writers responsible for creating the daily flow of stories
• Use SEO standards to integrate affiliate links and promotional content into articles while
• maintaining editorial integrity.
• Monitor and analyze performance metrics to optimize content strategy and drive sales.
• Stay up-to-date on industry trends, best practices, and algorithm changes to ensure content remains relevant and effective.
• Contribute creative ideas for content initiatives, partnerships, social franchises and marketing campaigns to drive audience growth and engagement.
• Build the editorial teams as we continue to grow and expand into relevant verticals that are organic to the Playboy audience.
• Constantly seek and activate new channels to drive traffic growth including (but not limited to) syndication partners, external content partners, social networks and email.
• Meet with external partners on any business opportunities related to the growth of Playboy.com’s traffic and audience footprint.

What You’ll Bring - Qualifications and Skills:

• Bachelor’s degree in English, Journalism, Communications, Marketing, or related field, preferred but not required.
• Proven experience (5-10 years) leading newsrooms and/or editorial teams with demonstrated and sustained audience & revenue growth across digital platforms
• Strong leadership skills with the ability to inspire and rally teams as well as mentor and elevate junior employees to help cultivate their future career growth trajectory
• Experience in developing commerce-related content, preferably for e-commerce websites,
• digital publications, or marketing agencies.
• Strong writing and editing skills with impeccable grammar, spelling, and punctuation.
• Excellent research skills and the ability to quickly learn about new products and industries.
• Strong analytical skills with the ability to base content decisions on informed data-supported
• evidence.
• Strong time management skills with the ability to work under deadline and flexible schedules as needed to meet business objectives
• Proficiency in SEO best practices and the ability to optimize content for search engines.
• Experience with affiliate marketing and knowledge of FTC guidelines.
• Familiarity with content management systems (CMS, Semrush, and Yoast.)
• Creative thinker with a passion for storytelling and consumer trends.
• Able to work flexible hours based on business needs

What You’ll be Part of:

Playboy, part of parent company PLBY Group, is the iconic global lifestyle brand that celebrates creative freedom, artistic expression, sexual empowerment and pleasure for all. The company’s core products today are its premium digital creator platform – an exclusive and safe paywall creator platform for the world’s most creative, daring, sexy, fun and thoughtfully rebellious creators, and its global merchandising business. Playboy’s sister company, Honey Birdette, is a rapidly growing luxury lingerie and sexual wellness brand with retail outlets across the US, Australia and the UK.

What We Offer:

• Competitive medical,dental, and vision insurance plans with FSA/HSA and Dependent Care FSA options.
• Family and Parental Leave Policy with eligibility extended to all parents regardless of gender or primary/secondary caregiver status.
• Pet Insurance for those who need it too!
• Dedicated Health and Wellness resources including Employee Assistance Program and Equinox membership subsidy.
• Pre-tax Transportation/Commuter Benefits options
• Employee Resource Groups
• 401K program with Company match.
• Flexible Time Away Plan
• Professional growth opportunities

The pay range for this position at commencement of employment is expected to be $225,000-$250,000 annually however, base pay offered may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience.

Job Conditions

Candidates understand that PLBY’s brands are focused on creative freedom, artistic expression, and sex positivity. As a result, you understand that the business concept is based partly on sex appeal, nudity, and/or sexual wellness products.

Candidates also acknowledge and understand that before accepting employment with the Company, they have been advised that they may be exposed to: individuals in sexy and/or sexually provocative clothing, either in person or in photographs or videos; lewd and/or obscene language; depictions of lewd, risqué, intimate or explicit acts or behaviors; conversations and discussions about sex, sexuality and the human anatomy; conversations and discussions where vulgar language may be used, and where sexual jokes and innuendo may be expressed in their presence (collectively the “Conduct”).

Candidates acknowledge that they do not find the job duties or work environment as described to them above to be offensive, intimidating, hostile or unwelcome. However, they acknowledge and understand that nothing herein shall prevent them from notifying the Company if they are exposed to conduct of any type, including the Conduct described herein, with which they feel uncomfortable, and that if at any time they are exposed to conduct they find offensive and/or that makes them feel uncomfortable while they are performing their job duties, they agree to immediately contact a manager or People Ops.

Equal Employment Opportunity

This job description has been approved by the Company. Please note this job description is intended to convey information essential to understanding the scope of the job and the general nature, level, and expectation of the work to be performed. It is not designed to cover a complete list of qualifications, skills, efforts, duties and responsibilities or activities associated with this position, as they may change at any time, with or without notice.

PLBY Group is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. The right talent for us innately embodies our values. Come as you are.