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Posted November 17, 2020
Stroops

Influencer Marketing Specialist

Stroops
Clearfield, UT, USA ⚠ [Archived] No Longer Accepting Applicants

ABOUT STROOPS

Stroops is a growing boutique fitness company located in Clearfield, Utah. We manufacture & sell premium resistance bands that are safer and more durable than traditional resistance bands, as well as attachments, anchoring solutions and education to utilize our products. The ideal candidate will be excited about the fitness industry and helping grow the community and awareness around Stroops.

REQUIRED QUALIFICATIONS

  • Interested in sports performance, fitness, wellness or the health space
  • Understanding, interest, and experience with influencer marketing
  • Comfortable and capable of creating & maintaining relationships with new influencers to expand our roster of Stroops Athlete ambassadors
  • Clear, concise writing
  • Strong work ethic and customer service orientation
  • Proven ability to manage multiple projects at varying stages; seamlessly, in a fast-paced, ambitious environment
  • Highly collaborative, able to work well in a team and independently

PREFERRED QUALIFICATIONS

  • Experience managing influencer marketing campaigns
  • Experience marketing for an eCommerce brand
  • Experience working in the fitness/sports/health field in some capacity
  • Strong knowledge & understanding of social media from a brand perspective; particularly within the fitness/sports/health world
  • Able to succeed within both; quick turnaround projects, as well as long-term

RESPONSIBILITIES

  • Developing and managing Stroops influencer marketing program
  • Identify fitness influencers and initiate dialogue with them
  • Manage negotiation dialogue and coordinate agreement logistics + compensation packages with influencers, on a case-by-case basis
  • Execute influencer marketing campaigns
  • Manage community of Stroops influencers (consistent communication, problem-solving, ensuring each remains actively posting content)
  • Generate detailed reporting for influencer campaigns (Impressions, Clicks, Followers, Revenue, etc.)
  • Collaborate to grow the Stroops brand
  • Align influencer marketing efforts with company and team goals
  • Coordinate with the marketing team to leverage influencer deliverables
  • Work alongside social media manager to grow social channels
  • Occasionally wear multiple hats (very stylish hats, don’t worry)

EDUCATION & EXPERIENCE

  • Bachelor’s Degree in journalism, communication, marketing, or other related fields
  • 1+ years marketing on behalf of a business. (Preferred)