Head of Brand & Growth
About Remaker Labs
Remaker Labs makes life easier for everyone who carries food and drink on the go. Our consciously made reusables are built around the idea that reusables should be easy to carry, beautifully designed, and joyous to use. Our first product, Hitch, is a reusable bottle with a removable barista-approved cup hidden inside. We just did $1.2M in pre-sales, are funded, and growing fast.
Where You Come In
We’re building an approachable zero-waste lifestyle brand around Hitch through beautiful and purposeful storytelling. We’re seeking an experienced marketer who can guide, create and execute our brand and growth marketing initiatives.
You’ll own the marketing lifecycle, from strategy and budgeting to tactical execution across all channels. You’ll bring Hitch to life by creating and amplifying campaigns, stories, and activations that elevate our brand and mission. You’ll manage customer relationships and growth, from acquisition to retention.
What You’ll Do
- Oversee multi-channel marketing vision incl. brand, digital, social, partnerships, and community
- Produce campaigns, manage budgets, & oversee creative partners (agencies/freelancers)
- Manage end-to-end execution of social, including calendar, content, brand ideation and tone
- Ideate and pitch partnerships to like-minded brands across various verticals
- Scale paid acquisition across channels (social, search, PR, retargeting, influencer, comarketing)
- Oversee brand to ensure consistency of voice and copy across channels.
- Nurture customer relationships to improve retention through email and loyalty initiatives
- Collaborate with the team on website design, content, and conversion rate optimization
- Analyze performance to improve KPI’s, segmentation, targeting, funnel, and comms
- Work with team to develop product marketing, brand positioning, and collateral for new products
- Work with PR partners and act as an internal resource for them
- Manage and drive growth of marketing team, and provide leadership to all team members
This Might Describe You
- 5+ years experience in brand marketing, growth marketing, and community building
- Has worked in a consumer goods startup before (nice to have but not essential)
- Passionate about championing purpose-driven brands
- Very independent with the confidence and skills to tackle any challenge
- A proven track record of executing campaigns across multiple channels
- An effective communicator who thinks creatively and innovatively
Contact the job poster
Sky Gilbar
Co-Founder at Remaker Labs
Job Details
Seniority Level
Director
Industry
- Consumer Goods
- Leisure, Travel & Tourism
- Health, Wellness & Fitness
Employment Type
Full-time
Job Functions
- Marketing
