Influencer Associate

Job Description:

• The Influencer Associate is a highly motived individual, passionate about social media and beauty with extensive knowledge and interest in the influencer landscape.
• This role will support day-to-day management and operations for brand influencer programs and relationships. In collaboration with the internal teams, they will help to strategize, plan, and execute always on-and campaign-led programs to drive buzz, engagement and conversion.

Essential Duties & Responsibilities:

• Ideate and execute influencer programs (paid campaigns, organic seeding, product sampling, events & partnerships) to support key brand priorities
• Manage related tasks to successfully execute influencer programs - creative briefings, contract negotiations, vendor onboarding and payments
• Identify, develop and maintain relationships with bloggers, influencers, makeup artists, tastemakers, etc. and their agents and teams
• Ensuring optimal marketing coverage, leveraging trading events to amplify campaigns
• Identify and drive new and innovative ways to drive traffic to the sites as well as developing and improving traffic from existing sources
• Onboarding new influencers to meet quarterly targets set, whether organic or paid
• Focus on brand awareness building activations through influencer network
• Maintain an influencer database with accurate and up to date brand partnerships
• Manage weekly and monthly coverage reports and press clippings
• Keep track of competitor activity and stay on top of up-and-coming trends
• Assist team with social media strategy and community management

Qualifications:

• 1-2 years related work experience in beauty/skincare, e.g., social media, influencer relations and program management (not including internships)
• Organized and detail-oriented with project and campaign management
• Ability to prioritize and manage multiple projects, stakeholders, and agencies
• Excellent communication skills and creative judgement to recognize and identify what is on brand and on trend
• Experience with Tribe Dynamics, Cision and other influencers platforms is a plus

*Position is currently remote however looking for someone based in New York