Social Media Manager

The ideal candidate is a hard-working team player who will play a critical role in implementing the content strategy across key channels, namely Instagram, Facebook, Twitter, LinkedIn, Youtube and Pinterest as well as exploring new and emerging channels.

Responsibilities

• Populate and manage daily paid media tracker across all social platforms and partner with Media agency on all updates.
• Work with Content team to build out monthly Instagram grid
• Manage Assistant Social Media Manager (Trade) to ensure all trade related content is being posted efficiently and how we approach it versus consumer content.
• Community Management and social listening across all channels, responding and sharing appropriately. (includes KOLs, partners and designers)
• Content QA prior to posting.
• Contribute ideas and feedback for other platforms and share great content from some of the accounts we follow and others.
• Monitor performance of content that resonates with our followers to reveal learnings and optimize all social media content accordingly
• Create impromptu IG stories and posts as news breaks.

Qualifications

• 5+ years social media experience either for a brand or publisher
• Ability to prioritize daily responsibilities and thrive in a fast-paced start-up environment
• Extremely detail-oriented, with a strong creative side
• A love for planning and scheduling and proven passion for social media
• Working knowledge of Social Media Management Tool such as Hootsuite, Falcon or Sprinklr
• Working knowledge of Dash Hudson/Likeshop.me or comparable social measurement tool
• Experience reading organic & paid social media dashboards
• Experience reporting social media performance against paid and organic KPIs and creating relevant dashboards and learnings slides
• WordPress, Photoshop and CMS experience is beneficial
• Knowledge and experience of influencer measurement tools