Growth Marketing, Influencer + Partnerships

Dr. Dennis Gross Skincare is a science-backed beauty brand. We are a global leader in the skincare industry with the #1 at-home peel, innovative LED devices and exciting plans for 2021 expansion. Our digital team is is driven by excellence and looking for individuals that want to be a part of a family, while taking ownership of projects from ideation to execution.

Overview of your duties:

• Work with the team to identify, build, and execute 360-degree programs across social channels with the goal of driving sales
• Manage end-to-end paid influencer campaigns with a focus on acquisition and LTV
• Vet influencers and emerging creators for brand alignment and potential high sellers
• Stay on top of the lastest media trends and consistently look for area of opportunity to optimize
• Create briefs, tests and report on campaigns with actionable insights to scale program
• Collaborate with the web and growth team to optimize CVR on landing pages and site
• Establish, test, and scale influencer strategies across a diverse group of beauty and lifestyle creators while meeting established KPIs
• Negotiate strong partnerships with social influencers, content creators and agencies for optimal negotitaions and media
• Own channel performance and report on established KPIs including ROI (digital events), CTR, CAC, and CVR
• Proactively and objectively evaluate ongoing program performance, while actively optimizing strategies for improved performance

Qualifications you have:

• 1-3 years in acquisition marketing and paid influencer programs
• Passion for beauty, skincare, pop culture and the creator space
• Experience in a high growth start-up within beauty, CPG, or eCommerce
• Experience with D2C conversion based influencer marketing
• Consitent drive to consistently learn new skills and make professional strides