Virtual Fundraising Manager
At Make-A-Wish® America, we are more than a great place to work — our work is life-changing. Together, we create life-changing wishes for children with critical illnesses. Nearly 40 years ago the inspiration for Make-A-Wish began with one little boy's wish to be a police officer. Today, together with our volunteers, donors, staff and supporters, Make-A-Wish has granted more than 500,000 life-changing wishes and transformed countless lives.
THE TEAM
Make-A-Wish America is the national headquarters for our organization, providing resources and support for our 60 Chapters around the country. The Integrated Fundraising Team's focus is to maximize donor engagement and elevate fundraising programs across the country. This work includes executing on national strategies and consulting with Chapters to amplify regional fundraising programs.
THE ROLE
The Virtual Fundraising Manager is a key contributor to our mission by expanding our fundraising network in key influencer and livestream communities. While driving revenue, this important work will also impact our wish granting opportunities and strategic partnerships.
WHERE YOU COME IN
As the Virtual Fundraising Manager at Make-A-Wish America you will:
- Create opportunities for and manage campaigns and events utilizing Influencers for the largest impact, at the national and chapter levels.
- Develop strategies to recruit influencers to support the organization's charity streaming program and other initiatives.
- Recruit new content creators and influencers into the Stream [FTW] program and Make-A-Wish Influencer Council (when applicable).
- Leverage Salesforce-based CRM database to maximize influencer relationships.
- Attend charity streaming events
- Engage chapter leadership and volunteers to develop fundraising and marketing strategies they can activate in their community and personal networks.
- Work cross-functionally to deploy communication strategy to attract influencers, content creators and gamers.
- Set measurable goals and continually tracks, evaluates, and forecasts influencer fundraising analytics and KPIs.
WHAT YOU’LL NEED
- Passion for content creation, livestreaming, gaming, esports culture
- 5+ years of successful digital fundraising, to include live-stream events
- Experience using charity stream fundraising platforms, like Tiltify
- Demonstrated success raising funds and awareness via streaming and social media channels, like: Twitch, YouTube, TikTok
- Ability to be to be successful and adapt in a matrix organization
- Growth mindset, inspired to innovate and solution
- Strong organizational skills to handle multiple projects and deadlines
- Previous supervisory experience a plus!
WHAT WE OFFER
- Competitive compensation with annual incentive potential
- Comprehensive benefit package: Medical, Vision, Dental, Wellness*
- Health and Flexible Spending Account Options
- Short Term Disability, Long Term Disability and Life Insurance*
- 401(k) Retirement Savings Plan
- 15 PTO days, 10 Sick Days, 10 Paid Holidays, and 2 Personal Days
- Maternity Leave
- Educational Tuition Assistance
- Employee Awards and Recognition Programs
- Individual and Leadership Development
- Discounts and special offers for theme parks, events, hotels, concerts, and movie tickets
- Monthly premiums paid for the employee for medical (HSA qualified plan), vision, dental, and short/long term disability.
We are more than a great place to work - our work is life changing. We are an inclusive and diverse group of people who, through a mosaic of backgrounds, thoughts, and experiences are united in purposeful work. We are fueled and guided by our values - values that are represented in the inspired people we work with and the transformational work we do every day.
We respect and ensure equal opportunity, regardless of race, religion, ethnicity, national origin, age, gender identity, sexual orientation, disability, perceived disability and other legally protected characteristics.
