Influencer Marketing Manager
At TAO Clean, we create personal care devices that live up to our customer’s cleanliness standards. Our award-winning Umma Diamond Sonic Toothbrush and Ona Diamond Facial Brush are turning heads with their swoon worthy innovation. We are now looking to hire a full time influencer marketing manager at our Orange, CA office. (Remote work eligible per COVID-19)
So to avoid wasting your time or ours, seriously consider the following before applying as it is likely this position isn’t right for you. The position won’t be a good fit if…
- You describe yourself as a great planner
- You enjoy becoming an expert in a field
- You respond well to a structured environment
These are all great attributes. But, they aren’t on TAO Clean’s hit parade. You would fit in much better with the company values if…
- You enjoy creating something new and getting your hands dirty in the process
- You describe yourself as a fearless trailblazer
- You are naturally relaxed and confident
If you think the second grouping describes you to a “T”, here are some of the specific skills we are looking for.
Position Overview
As the influencer marketing manager for TAO Clean you will focus on achieving positive ROI through paid marketing campaigns through influencers. We are looking for someone who has an interest and knowledge in working with lifestyle, health/wellness, beauty, and family influencers.
Essential Personal Skills:
• Data-driven individual
• Ability to stay organized
• A “can and will do” attitude
• Ability to multi-task between campaigns
• Proficient at completing projects on your own as well as in a group
• Problem-solving skills
• Strong communication skills, both verbal and written for internal and external purposes
Responsibilities and Duties include but are not limited to the following:
• Maintain and manage current internal + agency talent media schedules
• Maintain positive relationships with our talent and agency partners
• Outreach to new talent and negotiate offers while focusing on our internal ROI goals (Instagram, YouTube, TikTok, etc)
• Utilize our provided influencer marketing platforms to vette influencer’s audiences properly
• Utilize our influencer CRM platform for outreach, relationship tagging, and processing influencer orders
• Occasionally assist with making edits to talent’s video content to better optimize the campaign
• Send invoices and W9’s from talent/agencies/managers to our accounting in a timely manner
• Work with our Sales Support Specialist to track campaign results and stay up to date on a daily basis
• Work with Direct to Consumer Sales Director to analyze areas of opportunity, develop presentations, media plans, and reporting
• Staying current with all Digital Media Trends, New Media Trends
Requirements
• Located near Orange, CA
• Minimum 3+ years of influencer marketing/talent relations/influencer media buying experience required
• Minimum 3+ years experience with e-commerce brands
• Strong understanding of analytics and performance reporting
• Have excellent and mindful communication skills for talent and agency partners
• Experience working with influencer marketing CRM’s and vetting tools
• Proficiency in Google Analytics, Excel, Word, Shopify
• Basic video editing skills a plus
