Amazon Influencer Coordinator
We seek an entry-level Amazon Influencer Coordinator to develop our Marketing campaigns from idea through the Amazon Influencer Program. The ideal candidate will blend marketing creativity, introduction to project management, and passion for coordinating strategic efforts and executing the marketing team's plans.
This person will be responsible for conducting market research, strategizing and developing campaigns, and keeping up-to-date with the industry’s latest developments, trends, and promotional opportunities.
This role will report to the Co-Fonder, Mariana, and work cross-functionally with Performance Marketing, Business Development, and Customer Experience.
This is a part-time position at MarianaJames, either remote or in Jersey City, NJ.
Responsibilities
- Assist in the development and execution of all marketing and advertising strategies for the Amazon Influencer Program.
- Set a calendar of events and coordinate the execution across different channel-focused marketing teams to ensure a consistent experience and coordinated timing and to message
- Ensure all campaigns have success metrics established, leverage A:B frameworks, and run campaign post-mortem for capturing improvements
- Overseeing marketing material for brand consistency
- Monitoring and maintaining promotional materials inventory
- Analyzing the feedback of previous or current marketing campaigns
Required Qualifications
- A high school degree and relevant experience required
- 1+ years experience in an agency, corporate marketing team, or related field - Advertising or Media Agency experience preferred.
- Solid working knowledge of traditional and digital marketing tools.
- Experience with SEO/SEM campaigns
- Familiar with necessary Customer Relationship Management and Content Management System software, especially Salesforce Marketing Cloud
- Exceptional communication and presentation skills, both written and verbal
- Ability to accept criticism and constructive feedback
Nice-to-haves include ...
- Start-up experience
- DTC and/or E-commerce experience
