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Posted February 14, 2021
Havas Group

Assistant Account Executive

Havas Group
Miami, FL, USA ⚠ [Archived] No Longer Accepting Applicants

Job Description Summary :

Havas Formula, a national Public Relations agency, is seeking an Assistant Account Executive to join our Formulatin team based out of the Miami office.

Note : Candidates must be fluent in English and Spanish.

The ideal candidate understands the evolution of PR in the digital world with the ability to recognize client brand category and landscape to deliver creative ideas that resonate with target audiences.

You are a strong storyteller with the ability to articulate brand narrative. You have two years’ experience in PR, influencer marketing and social media.

Must be self-motivated, collaborative and results driven. Solid and growing presentation skills. Can foster media relationships to ensure brand / client coverage, all while providing top notch client service.

Job Description :

Media Influencer Relations

  • Secures 10-15 monthly placements, 1 placement per month for each assigned vertical category per client, and one non-digital hit per month
  • Lands two-four tier one national business placements a quarter
  • Develops creative ideas for clients that helps garners press coverage
  • Uncovers new influencers and outreaches to facilitate ongoing build out of agency database
  • Oversees research and progress for client speaking opportunities, awards, and competitor analysis research
  • Tracks and provides competitive information to client with insight, POV or implication industry / competitive news has on the business

Account Management

  • Facilitates and attends client calls, meetings, and planning sessions : Develops agendas, advises clients on initiatives and programs
  • Facilitates brainstorm sessions and developments of quarterly PR planning calendars
  • Provides new ideas and solutions for all clients
  • Participates in client media training sessions and messaging architecture sessions
  • Kicks off and supports planning against product launches, special campaigns, brand storytelling docs, problem solving, thought leadership / expert positioning efforts, quarterly plans, mid-year program recaps, etc.

Writing Editing

  • Writes quality media materials including press releases, bylined articles, creative briefs, award and speaking submissions
  • Drafts event / launch strategy docs

Events Campaigns Management

  • Helps to plan and facilitate consumer and business media events (e.g., product launches)
  • Helps develop one-off events, launch or other PR strategy
  • Coordinates onsite logistics for event and trade shows and represents the company onsite

Qualifications

Education : Bachelor’s Degree (communications, liberal arts, business or marketing focus preferred)

Experience : Two years of public relations and / or marketing, journalism experience

Skills : Spanish Speaker

Contract Type : Permanent