Digital Content Manager

Description

CooperVision, a division of CooperCompanies (NYSE:COO), is one of the world’s leading manufacturers of soft contact lenses. The Company produces a full array of daily disposable, two-week and monthly contact lenses, all featuring advanced materials and optics. CooperVision has a strong heritage of solving the toughest vision challenges such as astigmatism, presbyopia and childhood myopia; and offers the most complete collection of spherical, toric and multifocal products available. Through a combination of innovative products and focused practitioner support, the company brings a refreshing perspective to the marketplace, creating real advantages for customers and wearers. For more information, visit www.coopervision.com

The Cooper Companies, Inc. ("Cooper") is a global medical device company publicly traded on the NYSE (NYSE:COO). Cooper operates through two business units, CooperVision and CooperSurgical. CooperVision brings a refreshing perspective on vision care with a commitment to developing a wide range of high-quality products for contact lens wearers and providing focused practitioner support. CooperSurgical is committed to advancing the health of women, babies and families with its diversified portfolio of products and services focusing on medical devices and fertility & genomics. Headquartered in Pleasanton, CA, Cooper has more than 12,000 employees with products sold in over 100 countries. For more information, please visit www.coopercos.com.

The Cooper Companies, Inc. is an Affirmative Action/Equal Opportunity Employer. Women, minorities, veterans, and individuals with disabilities are encouraged to apply. Any person with a disability needing special accommodations to the application process please call Human Resources.

Love making connections through digital media? Enjoy creating content on socially relevant topics? Have a “get-it-done” mentality and enjoy being at the center of projects with corporate, brand, and agency teammates? Then we have the job for you.

CooperCompanies is looking for a Digital Content Manager to assist with corporate content marketing, social media marketing, and search engine optimization. This position will ensure brand tone and consistency across all channels. You will develop content that supports business goals and maintain an editorial calendar that ensures a strong online presence.

Responsibilities

• Social media programming: You will be responsible for developing content, posting cadence, social listening, and reporting performance metrics
• Influencer marketing: You will partner with teammates to create engaging content that builds awareness of the company across individuals and organizations in the medical device sector
• Website Content: You will maintain our website content is current and accurate, working with corporate and brand teams on periodic updates

Qualifications

• Strong background in content marketing, social media marketing, search engine optimization and branding.
• Comprehensive understanding of digital ecosystems (social, web, search)
• Community management experience; background in medical device or financial industry a plus
• Advanced analytical skills with ability to mine data for understanding and insight
• Proficient in All Social Platforms, Word Press, and Microsoft programs; proficiency with CRM and inbound marketing platforms a plus
• A highly organized self-starter able to work collaboratively as well as independently
• Excellent verbal and written communication skills

Experience

• 5+ plus years in a social media management role
• Proficient in the use of Google analytics
• Demonstrated ability to work on multiple projects at once

Education

• Bachelor’s degree in Marketing, Communications, or related field

Work Environment

• Refreshing place to work – gaining share, implementing new ideas
• Energizing and fast paced environment, you will not be bored!

Affirmative Action/Equal Opportunity Employer. Minority/Female/Disability/Veteran

Job

: Marketing

Primary Location

: United States-California-San Ramon

Other Locations

: United States-New York-Rochester, United States

Organization

: CHQ Corporate Marketing and Communications

Schedule

: Full-time

Unposting Date

: Ongoing