Growth Marketing Manager, Influencer & Affiliate
The Growth Marketing Manager of Influencer & Affiliate will be a key member of Verb’s Growth team that will lead Verb’s biggest marketing channel. We’re looking for someone who can efficiently grow and propel our acquisition forward.
Who We Are
At the core of our brand is the belief that there is nothing more powerful than human energy, and that when a person feels their best, they can do amazing things. We started Verb to make people feel incredible by delivering energy in a healthy, convenient, and delightful way. We make delicious energy products that we sell via text message and online (www.verbenergy.co). Now, we’re looking to work with fantastic people like you to change the way people get their energy and to bring more humanity to how companies interact with people.
Our customers use Verb Bars daily, whether it's for a pre-workout energy boost, a breakfast-plus-coffee on the go, or to beat the afternoon slump. Our first product is a line of 90-calorie energy bars with as much caffeine as an espresso. Verb Bars are vegan and gluten-free, and we’ve worked hard to ensure they are always delicious, healthy, and provide an outstanding energy effect.
Your Responsibilities
- Negotiate contracts for all influencers based on internal data formulas designed to predict performance
- Build an organized and scalable process for exploring and selecting top product influencers outside our agency partners
- Coordinate with agency partners to ensure all the necessary information and strategy is aligned to be able to produce the best results for the company
- Create an influencer marketing strategy that aligns with the overarching strategy and integrates the needs of other dependent channels (i.e. paid social)
- Scale the affiliate program with consistency to move the needle for Verb
Who We’re Looking For
- 4-6 years of experience managing influencer and affiliate marketing
- Technical capabilities required: Mastery Excel; ability to create dashboards, Explores, and looks in Looker and in other BI tools
- Strong negotiation skills. Persistent and willing to challenge the status quo in a thoughtful way
- Extremely data-driven. Must be able to drive performance influencer marketing.
- Strong communication skills. Needs to be able to get buy-in from influencers, affiliates, agency leads with ease.
- Inquisitive and proactive. Able to think creatively and out-the-box to innovate within the influencer and affiliate channels.
- Highly curious. Will ask questions and dive further into the why and the how, not just the what and the who.
- Impeccable project management and organizational skills.
- Thrives in a growth-stage environment, but has the ability to see long-term opportunities, plan for them, and build a strategy to execute on them.
Why You Should Join Us
Benefits:
- High-energy (pun intended) and tight-knit workplace environment
- Competitive compensation package with stock options at a rapidly growing startup
- Unlimited Verb Bars and Verb gear
- Gym membership contribution
- Health, vision, and dental insurance package
- 401k contribution
- Flexible work environment
- Flexible vacation
We are passionate about building a team that reflects the diversity of our community and value a workplace environment where our differences are celebrated. Women, people of color, LGBTQ+ and any members of marginalized communities are strongly encouraged to apply. Thank you for taking the time to submit your application -- we can’t wait to read every single one!
