Posted February 20, 2021
Social Media Account Executive
Food Shelter
Philadelphia, PA, USA
⚠ [Archived] No Longer Accepting Applicants
Philadelphia boutique firm with clients in consumer, hospitality, and real estate is seeking a social media account manager. Salary and benefits commensurate with proven experience. If you are proactive, enthusiastic, organized, detail-oriented, and know how to read a room, continue on.
Responsibilities:
- Create engaging content and manage social media accounts for agency and clients
- Assist in planning post schedules, considering web traffic and customer engagement metrics
- Monitor feeds and escalates requests as needed and factor in community management trends into planning
- Assist in the production of photo/video shoots as they relate to trends and best practices
- Provide guidance on keywords and search terms to build audience engagement
- Measure content effectiveness and track against goals, implementing improvements as needed
- Develop and implement influencer marketing campaigns
- Create and coordinate timelines and task pipelines
- Compile monthly reports inclusive of paid, earned, and shared media metrics
- Develop agendas, memos, and briefings
- Monitor industry blogs and social feeds for timely and pertinent opportunities to leverage
- Coordinate and participate in client conference calls and meetings
- Assist with all event logistics from beginning to end phase
- Develop and maintain client master, media, and influencer lists
- Draft, review, and edit press materials
- Develop and maintain relationships with earned media and influencers
Requirements:
- 2-3 years agency experience
- Proven social and earned media experience
- Understanding of budgets, deadlines, and the importance of adhering to both
- Knowledge on how to plan and execute all aspects of influencer/media mailers and events
- Capacity to supervise junior team members and update senior team members
- Strong writing, verbal, proofreading, and editing skills
- Proficiency in using and discussing social media tools including Instagram, Facebook, Twitter, YouTube, TikTok, Pinterest, LinkedIn, HootSuite, and Sprout Social
- Familiar with digital platforms such as Mailchimp and Constant Contact
- Strong proficiency in Google platforms, Dropbox, MS Excel, Word, Pages, Keynote, PowerPoint, Basecamp, Photoshop, and Adobe Illustrator
- Familiarity with Cision, Meltwater or Muckrack
- Photography and video experience are a plus
- BS degree in marketing, communications, or new media is a plus
- Background in consumer goods, hospitality, and/or real estate are a plus
- Must live in Philadelphia
Agency Incentives
- 10 paid annual holidays
- Summer Friday hours
- Two weeks paid vacation with the third week paid between Christmas and NYE
- Performance-based bonuses
- Employer-paid continued education
