Posted March 20, 2021
Influencer Marketing Manager
mint is a digital growth agency. We help disruptive DTC/eCommerce brands accelerate business growth with data-driven, full-funnel, high-performance marketing.
The Role:
We are looking for a an Influencer Marketing Manager to join our existing team to help build, grow, and manage our influencer campaigns and relationships across CPG, Apparel, Health & Wellness andd Beauty brands.
You will be responsible for the day-to-day management of all influencer partnerships and activations working closely with the client, internal teams and influencers to develop and deliver engaging, influencer campaigns across Instagram, Facebook, TikTok and YouTube.
What success looks like:
- Develop & execute cross platform influencer marketing campaigns that align with client goals; driving awareness, engagement, revenue and killer content for re-distribution across paid media and organic social channels
- Manage influencer campaigns from the development of the initial concept, influencer outreach, agreement negotiation, budget management, creative development, campaign execution and reporting.
- Develop and maintain strong relationships with influencers and manage day to day communications.
- Lead client calls as they relate to influencer campaign execution, updates and performance.
- Optimize influencer campaigns and content to increase performance
- Stay ontop of industry trends, influencer marketing best practices, the latest tools and platforms, translating to strategies and tactics for your clients
Requirements:
- 2+ years experience & track record of utilizing influencer campaigns to hit client goals and deliver ROI.
- Well versed in marketing strategies across influencer and social media marketing
- Excellent communication & time management skills.
- Creative thinker with a ‘can do’ and curious attitude.
Benefits:
- Competitive Salary
- A close-knit team who are passionate, driven, fun, and humble.
- Health, Dental, Vision Benefits
- Unlimited vacation + 8 Paid Holidays
- 401k + match
- Career growth opportunities
- Flexible working
