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Posted March 20, 2021
Preply

Growth Manager - North America

Preply
New York, NY, USA ⚠ [Archived] No Longer Accepting Applicants

Preply is a global language learning marketplace, connecting 15,000 tutors with tens of thousands of students from all over the world.

Founded in 2012 and backed by some of the world’s leading investors, Preply is on a mission to shape the future of effective learning. Fueled by a belief that live engagement with a teacher is still the most effective way to learn a new skill, Preply is building a personalized learning space that will enable individual learners to reach their goals in the fastest way possible.

Powered by a tenfold increase in revenues over the last three years, Preply now has 220+ employees of over 37 nationalities based between Barcelona and Kyiv. Preply is driven by a culture of experimentation and data-driven learnings, focused on building best-in-class consumer and enterprise solutions.

As the company looks to increase momentum and scale geographically, this is a unique opportunity to join one of the most vibrant and attractive start-up communities in the world.

As The Growth Manager

  • Growth – your success will be measured across all stages of the marketing funnel, aiming for exponential growth in Learners/GMV/Revenue in the next 3 years, within specific unit economics constraints. This should be done via a deep understanding of the US Learners behaviour and needs
  • Acquisition, activation, retention – define the multi-facet, multi-channel strategy that will allow us to acquire and engage learners to maximize the growth in the US, using the right mix of available channels and developing a relevant campaign calendar that will accelerate Learners growth.
  • Awareness – contribute to building a well-recognized, international brand that creates a meaningful connection with learners and tutors in the US, identifying local marketing/partnership opportunities that will drive brand awareness and affinity.
  • Collaboration – Plan, coordinate and execute marketing tactics in collaboration with central squads across Performance marketing, CRM, Inbound, Content and Influencer marketing to drive needed growth and retention.

What We Are Looking For

  • 5 years of experience in performance marketing, preferably in hyper-growth and/or marketplace companies, with deep understanding of growth as a discipline, rapid experimentation, aarrr framework, product and channel
  • Deep understanding of the US market and the ways to grow a B2C business there
  • Strong business acumen; structured mind with project management skills and deep analytical thinking
  • Experience managing campaign strategy and implementation within the marketplace or subscription space
  • A strong customer-centric mindset - you are always thinking about how our customers interact with the Preply brand
  • Can-do attitude, able to work independently, taking the initiative in a fast-changing work environment to get things off the ground.
  • Curiosity about Education and Language Learning/Teaching

What We Offer

  • An opportunity for personal and professional growth, supported by high functioning teams, stellar investors and the exciting challenges that come with joining a company at the start of its growth trajectory
  • An environment free of bureaucracy and corporate constraints; a culture where your opinion is highly valued and appreciated
  • An open, collaborative, dynamic and international culture
  • A monthly allowance for self-development on Preply.com
  • A competitive financial package, with generous leave allowance and health insurance

Diversity, Equity, And Inclusion

Preply.com is committed to creating an inclusive environment where people of diverse backgrounds can thrive. We believe that the presence of different opinions and viewpoints is a key ingredient for our success as a multicultural Ed-Tech company. That means that Preply will consider all applications for employment without regard to race, color, religion, gender identity or expression, sexual orientation, national origin, disability, age or veteran status.