Skip to main content
Posted March 22, 2021
Magic Spoon

Director of Brand Marketing

Magic Spoon
New York, NY, USA ⚠ [Archived] No Longer Accepting Applicants

We're looking for a world-class Brand Marketer. You'll work closely with our Creative Director and Head of Growth to take the Magic Spoon brand to the next level through creative storytelling, partnerships, and campaigns.

(1) Social

  • Content, copy, and calendar for existing social platforms (FB, IG)
  • Build strategy and launch us on new platforms (TikTok, etc)
  • Manage community
  • Create UGC content flywheel

(2) PR

  • Manage external PR agency

(3) Partnership

  • Partner with like-minded brands
  • Leverage our celebrity investors
  • Manage influencer/ambassador program

(4) Other

  • Build and develop a team
  • Own the marketing calendar and ensure alignment across social, email, growth, cx teams
  • Spearhead new brand marketing channels such as billboards, linear/connected tv, and more
  • Collaborate with Creative and Growth teams on paid social assets and landing pages


Requirements

  • 5+ years of experience in the CPG industry with a focus on DTC
  • Experience at a brand that has gone through explosive growth (ideally from 0 to $50mm+)
  • Experience building and leading teams
  • An obsession with brand, creative, and story-telling
  • A love of all things food, fitness, wellness, and startups

Benefits

  • Competitive salary
  • Unlimited vacation
  • Unlimited cereal
  • 100% coverage of Health, Vision, Dental
  • Will work from our awesome office in Tribeca, NYC (one day, anyway!)