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Posted April 06, 2021
Taste Show Inc.

Influencer Marketing Manager

Taste Show Inc.
New York, NY, USA ⚠ [Archived] No Longer Accepting Applicants

We are recruiting for an Influencer Marketing Manager to join our team to grow our customer subscriptions and profitability.

The best candidate will be extremely passionate about identifying & building meaningful relationships with individuals that can grow with Taste Show Inc.’s brand reach through content creation and brand amplification. You will have a challenger mindset, finding creative ways to grow Taste Show Inc.’s share of voice & organic reach in line with our values, positioning and objectives, while being equally creative in defining ways to measure impact. You will ensure that equity and a people-first lens is at the forefront of this program.

RESPONSIBILITIES:

  • Conduct surveys & research, in partnership with Consumer Insights, to understand current gaps & opportunities for improvement
  • Establish an equitable program structure that is line with our values, inclusive of incentive structure, identification & eligibility parameters, and relationship management & communication norms
  • Manage the influencer process from sourcing, vetting, and negotiating contracts
  • Oversee the creative development of content for influencers
  • Create an unparalleled experience for influencers that supports their sustained excitement & engagement in the program
  • Within 3 months, have implemented & rolled out the first stage of this new program, including onboarding influencers across our priority markets
  • Ensure we have sustained growth in the program, taking an extremely proactive approach with identifying new individuals to onboard into the program that can drive incremental reach & impressions, create content that fuels our website, and have a measurable business impact

REQUIRED QUALIFICATIONS:

  • Minimum 4 years experience in working in an influencer marketing or similar role that is grounded in relationship management
  • Experience working in the nascent stages of an influencer marketing program, with the ability to be scrappy & build things from scratch
  • Passionate about creating best-in-class experiences for both influencer partners & our customers
  • Exceptional relationship management skills
  • Strong visual and verbal presentation skills
  • Aptitude for thinking analytically, with a results-driven mindset
  • Passionate self-starter, decisive and able to move with speed to implement ideas
  • Excellent project and time management skills
  • Mastery of Microsoft Word, Excel, and Powerpoint are a must

EDUCATION & WORK EXPERIENCE:

  • BA/BS required
  • At least 4 years of work experience is required