Sr. Public Relations Manager

Do you want to make a meaningful difference in the quality of healthcare? Omnicell is empowering health systems and pharmacies to radically transform the way they manage medications, so they can achieve the vision of the Autonomous Pharmacy. Thousands of hospitals, pharmacies, skilled nursing facilities and care homes trust Omnicell to provide continuous innovation. They need us to deliver solutions to meet the ever-evolving challenges of the healthcare landscape. We encourage creative problem solving and outside-the-box thinking that only a diverse, well-rounded workforce can bring.

Join us as we build on our powerful combination of advanced automation, predictive intelligence, and expert services to create a safer future for patients—one where medication errors are a thing of the past. You’ll be joining an organization whose culture encourages individual development, rewards intellectual curiosity, and embraces an inclusive environment. Join our growing company and help shape the future at Omnicell!

Sr. Public Relations Manager

At Omnicell, we’re transforming healthcare through cloud-based solutions and technology-enabled services that support the vision of zero-error medication management. And we are looking for the right person to help us educate the media and the industry about how connected technology and intelligence are helping to solve for the most pressing challenges in healthcare.

In your role as Senior Public Relations Manager, you will be collaborating closely with internal stakeholders at multiple levels and external customer advocates and industry thought leaders to identify opportunities, tactics, and channels to translate Omnicell’s vision into impactful, engaging, and innovative go-to-market plans.

You must be able to find, develop and translate our value into newsworthy communications and help the company be the leading voice for technology-driven medication management in our competitive market.

Areas of responsibility and focus for this role include:

• PR/media relations
• Category creation
• Influencer marketing

To succeed in this position, you must be:

Team player. You’ll support your growth marketing colleagues through strategic communications and day-to-day support balancing speed and quality to ensure deadlines are met and are of the highest caliber.

Curious, innovative, and driven. You must also be passionate about staying up to date on industry trends and issues that affect our customers. You’ll be expected to develop a deep level of knowledge about our corporate portfolio, services, processes, industry, hot issues, etc. We’re looking for a strong commitment to always stay hungry for what’s next.

Show character. The right person will have a positive, “can-do” attitude, the ability to troubleshoot challenges, a passion for developing creative solutions and fresh ideas, and integrity.

Self-starter, proactive, detail-oriented. We are a lean team, so you must be able to routinely prioritize multiple projects in a fast-paced, ever-changing environment.

An effective communicator. You must possess strong oral and written communication skills and be able to clearly articulate corporate vision and story to support brand awareness and category creation to C Suite stakeholders. Excellent writing, grammar, and proofreading skills are a must.

This position’s responsibilities include:

• Develop and implement effective and creative PR strategy to support category creation and visibility for Omnicell’s portfolio of cloud-based, technology-enabled solutions
• Manage media relations function, including drafting and managing approval and distribution of press releases and facilitating media spokesperson interviews.
• Identify and secure awards and recognition to highlight Omnicell’s brand and promote expanded business opportunities.
• Identify byline article and speaker opportunities in partnership with internal experts to promote category and portfolio
• Develop business-to-business content through independent research, writing, and editing.
• Leverage existing media relationships and cultivate new contacts within business and industry media
• Understand market trends, portfolio innovation, and pending new business wins to identify media opportunities

• Partner with PR agency vendors to execute on media opportunities, investor relations activities, and thought-leadership initiatives

Required Knowledge and Skills:

• Writing: experience with drafting news releases, talking points, website copy
• Research and strategic communications development
• Critical thinker who can effectively interact with all levels of management
• Collaborative partner with internal and external resources, able to work-cross-functionally
• A self-starter, able to run with projects with minimal direction.
• Highly organized, detail-oriented, and able to meet deadlines consistently and set expectations appropriately
• Creative, thoughtful, and passionate about storytelling
• Open and effective communicator who is not afraid to throw out an idea or challenge an existing one to help advance our mission
• Curious; eager to learn and open to trying new things

Basic Requirements:

• Bachelor's Degree in public relations, communications, marketing, or business
• 8+ years experience in a PR, marketing, and/or corporate communications environment
• 3+ years in a dedicated media relations role
• Experience with business (B2B) marketing and communications

Preferred Requirements:

• Prior experience in healthcare and technology
• Exposure to global marketing environments
• Experience in a publicly held company

Working Conditions:

• Office Environment
• Occasional availability outside of regular work hours to accommodate media needs

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Nothing in this job description restricts management’s right to assign or reassign duties and responsibilities to this job at any time.

All qualified applicants will receive consideration for employment without regard to race, sex, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.

Omnicell will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information.