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Posted April 25, 2021
Edelman

Account Supervisor, Influencer Marketing

Edelman
Los Angeles, CA, USA ⚠ [Archived] No Longer Accepting Applicants

This role is open to be based from: Los Angeles, CA; New York, NY

Edelman has an exciting opportunity for an Account Supervisor. This vital position will lead the daily account management for several of the Influencer and Content Creator Programs. It will focus on digital influencers and content creators and the work our clients are doing to engage their ever-growing and significant audiences to increase awareness of client products and services.

The Account Supervisor position requires strong account management and project management skills, the ability to supervise a busy account, including managing staff and serving as a daily counterpart to clients, and a background in influencers and/or content creators.

Planning

Responsibilities:

    • Ongoing ideation, campaign development, support, and strategic consultation around major initiatives and key moments to produce creative content executions for the U.S. but that can also be leveraged globally
    • Work as part of integrated teams, infusing influencer into PR and paid programs
    • Effectively budget new scopes of work and build influencer plans (strategic & tactical)
    • Build and maintain relationships with contacts across Edelman divisions
    • Analyze industry trends, comparing competitive activities and opportunities
    • Serve as integral member of the team, contributing to ongoing reports and ongoing cross-company efforts in concert with other agencies and teams

Campaign Management

    • Jump into existing workstreams across the team and develop and apply actionable strategies for engaging relevant content creators and influencers
    • Prepare and present campaign briefings/updates/recaps for clients
    • Identify new content creators by vertical and category
    • Compile and maintain influencer profiles in our proprietary tech platforms
    • Maintain thoughtful relationships with select influencers to gauge ongoing sentiment and engagement opportunities
    • When appropriate, oversee and negotiate contracts with influencers on behalf of clients
    • When appropriate, oversee and negotiate necessary travel arrangements via travel agent vendor for influencers
    • Oversee and execute the creation of briefing materials for influencers and for clients
    • When appropriate, coordinate with influencers on deliverables
    • Work with internal specialists and oversee and recommend enhanced paid and analytics plans

Staff Management

    • Manage SAE, AE or AAE staff on workstreams (based on assignments)
    • Where appropriate, ensure constant development of their skills
    • Motivate, coach, consistently providing feedback

Desired Skills And Experience

    • Strong experience in influencer marketing including maintaining relationships with influencers and management agencies, executing small and large influencer programs from start to finish
    • Strong client skills, along with proven ability to develop and manage complex influencer marketing programs from micro to mid- and top-tier
    • Familiar with influencer marketing contracts and legal requirements
    • Hands-on supervisor who works well with a team to do great work, and can write and present well to clients
    • Creative problem-solving abilities

Basic Qualifications

    • A bachelor’s degree in a relevant field from an accredited college or university
    • Minimum of 5 years’ experience in an agency setting, technology media, or related field; Influencer Marketing experience
    • Experience working with influencer management agencies for emerging and established bloggers/vloggers and consumer influencers, as well as celebrities
    • Strong digital strategy and content skills, with a proven track record working with large brands in the digital and social space
    • A track record of successful program execution in the influencer space
    • Extensive experience presenting to key stakeholders

Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead and act with certainty, earning the trust of their stakeholders. Our honors include the Cannes Lions Grand Prix for PR; Advertising Age’s 2019 A-List; the Holmes Report’s 2018 Global Digital Agency of the Year; and, five times, Glassdoor’s Best Places to Work. Since our founding in 1952, we have remained an independent, family-run business. Edelman owns specialty companies Edelman Data & Intelligence (DxI) and United Entertainment Group (entertainment, sports, lifestyle).

For more information please visit: www.edelman.com

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Edelman is an equal opportunity employer of all protected classes, including veterans and individuals with disabilities.