SHADOW is a creative marketing and communications agency with integrated disciplines across media relations, influencer marketing, experiential and event production, social media management and content development.
Using these services, we shape insights and ideas into stories, animate stories into moments and engineer moments into movements.
We are also connectors – we create inter-client synergies to maximize opportunity as well as leverage industry relationships for introductions, partnerships, business development and more.
With a robust portfolio of brand campaigns, cross-categorical experience, and a deep rolodex of industry relationships, we have captured the loyalty of some of the world’s most prestigious companies, including luxury and lifestyle brands, retailers, tech start-ups, publishers, personalities, non-profit organizations and hospitality groups.
Please Note: While this position is currently working from home, that is subject to change when circumstances allow, and therefore we are looking to speak to candidates who plan to be in NY long-term.
Job Description
SHADOW is hiring a Manager for our growing Influencer Division. The candidate we are seeking should have a minimum of 3-4 years of agency or in-house experience working on talent and influencer-based initiatives. The perfect candidate has excellent relationships with talent, influencers, managers, agents, stylists, and assistants, and has experience with both organic seeding programs as well as paid programs. Must have the ability to perform within a fast-paced, multi-priority setting and have a passion for the entertainment industry, pop culture, and social media. Bonus for experience targeting the Gen-Z market as well as experience in the D&I space.
The Ideal Candidate Will Have Experience In
- Developing and presenting talent and influencer strategies to brands
- Client communication
- Executing talent and influencer campaigns including negotiating agreements, building creative briefs, creating timelines, managing the content review process with clients, tracking analytics / KPI’s, building campaign reports, etc.
- Executing earned talent and influencer seeding programs with a history of securing organic results
- Fostering existing authentic relationships with talent, influencers, managers, agents, stylists, and assistants and consistently creating new ones
- Managing multiple junior team members
- Working with brands in the fashion/retail, beauty, and CPG space
- Executing influencer campaigns on TikTok, Instagram, YouTube, and other social platforms
- Ability to perform within a fast-paced, multi-priority setting and have a passion for the entertainment industry and pop culture.
- Bachelor or Master’s degree in Public Relations, Journalism, Communications, Marketing or a related field preferred.
Additional Information
SHADOW promotes a diverse and high performing company culture. SHADOW is dedicated to providing equal opportunities to all qualified persons, and to recruit, hire, train, promote, and compensate persons in all jobs without regard to race, color, religion, sex, national origin, disability, or sexual orientation.
All your information will be kept confidential according to EEO guidelines.
