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Posted May 19, 2021
adidas

PRODUCT OPERATIONS MANAGER - ENTERTAINMENT INFLUENCER MARKETING

adidas
Los Angeles, CA, USA ⚠ [Archived] No Longer Accepting Applicants

Purpose & Overall Relevance

Responsible for managing key logistics, project coordination and administrative for EIM Influencer relationships and product objectives, with a major focus on leading all product related topics and workstreams. Provide day to day communication and support to both external and internal teams dedicated to the projects. Ensure effective communication flow between all internal parties and external counterparts.

Key Responsibilities

  • Lead, plan and coordinate all promo ordering processes for Global EIM offices between global creation teams and EIM stakeholders incl. budget planning and stock management
  • Pro-actively drive and communicate seeding & gifting calendar planning in line with brand and product calendar milestones.
  • Streamline and support product seeding & gifting conversations between global & local from briefing (talent alignment) to post execution phase (clipping & tracking).
  • Build rapport with external Entertainment contacts while keeping adidas objectives a top priority
  • Maintain current product knowledge and clear target market objectives
  • Manage team of coordinators globally to coordinate all administrative needs for internally/externally
  • Manage budget/expenditures. Set up an approval system and budget to assure efficient spending
  • Troubleshoot and resolve day-to-day obstacles internally/externally
  • Work with product teams on project timelines, materials sourcing, samples delivery and product forecasting
  • Maintain production schedules, communicate timelines and ensure all teams follow
  • Provide marketing/PR support to launch collection and activate guerrilla marketing efforts
  • Identify opportunities to connect EIM Partner to our brand through relevant global entertainment and sports activities.
  • Field, evaluate and facilitate internal requests for seeding support.
  • Work with Retail/Account Marketing to maximize product retail opportunities

Key Relationships

  • Product Marketing
  • Brand Management
  • Newsrooms
  • Key City Activation team
  • Sports Marketing
  • CTC x-functional
  • Finance
  • Legal

Requested Knowledge, Skills And Abilities

  • Project management skills and an ability to work well in a team environment
  • Ability to write reports, business correspondence and presentations
  • Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public.
  • Knowledge of the music/fashion/style/entertainment industry
  • High level of proficiency in Word, Excel, PPT and Outlook.
  • Ability to make sound business decisions.
  • Exercise professionalism at all times
  • Strong organizational, problem solving, time management and resolution skills.
  • Unconventional business hours may be required. (evenings, weekends)

Requisite Education And Experience / Minimum Qualifications

  • Strong network in the local Entertainment & Influencer scene
  • Four year college or university degree in Marketing, advertising or related field
  • Minimum 5 years of experience in related field
  • Equivalent combination of education and experience may be substituted for degree.