Activation Strategy Director

Who We Are
Mediacom Creative Systems is a new kind of creative activation shop, at the intersection of brand, performance, and emerging media. We collaborate with brands who want to innovate and produce breakthrough campaigns that earn attention and inspire action, providing brand & content strategy, full-service creative production, influencer marketing, consumer engagement and dynamic creative.
About The Role
We’re looking for big idea creators who understand how to blend creative and media to create high impact activations.
This role of Activation Strategy Director is the new evolution of the Creative Director. They are an avant-garde leader, and robust creative thinker. Working on one of our biggest and most prestigious accounts, the Activation Strategy Director will be responsible for working with media partners to develop one-of-a-kind high impact activations that range from live events, to influencer activations to film/content initiatives.
This is not your typical role. We’re not looking for a traditional copy or art director. We’re looking for someone who has a dynamic background finding interesting creative insights that inspire multi-platform big ideas. The ASD will work with our strategic leadership and media partners (ie. Warner Media, Disney, Uninterrupted) to produce game-changing creative ideas that amplify our in-market creative campaigns. The idea candidate should have experience seeing an idea from inception through to execution – with an eye for innovation and excellence.
The Activation Strategy Director is a senior level position, who will work hand in hand with the Group Strategy Director + Chief Creative Officer to guide the activations for our premier consumer tech client.
Your Impact

• 60% - Strategic Thinking and Concept Ideating
• 30% - Creative Production & Oversight
• 10% - Client Leadership
  

Qualifications

• 8+ years in creative role, ideally at least 2 in an agency or media publisher
• Superior storyteller (both written and verbal) with a clear and concise style
• Ability to write and inspire others to craft simple, clear and inspirational creative briefs and strategic decks
• Master of technological, cultural and media trends and best practices
• Adobe CS proficiency
  

About Mediacom
Welcome innovators, initiative takers and instigators. We are 8,500 of the world’s leading media communications specialists, in 125 offices, across 100 countries. We have a global client roster that’s the envy of our peers. Adidas, Coca-Cola, Mars, P&G, Richemont and Sony to name but a few.
We help brands unlock growth through media. Our Systems Thinking approach combines data, technology and creativity to design communication strategies that build brands and generate sales. We’re part of WPP, the world's largest marketing communications services group, which gives us access to the richest data sets and most robust benchmarks in the business. All this has helped us become the first network to hold the big six Media Network of the Year titles concurrently.
But the real secret to our success is simple (and not really a secret). It’s our People First, Better Results philosophy. We know that when we invest in our people, we’ll deliver better results not only for them, but also for our clients. We also know that talent comes in all shapes, sizes, genders and ethnicities. That’s why we are open environments that celebrate difference.
Do you want to work with smart, creative, enthusiastic people? So do we. Welcome to MediaCom!
www.mediacomusa.com
https:/... and all its affiliates embrace and celebrate diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide media agency network that represents global clients. The more inclusive we are, the greater work we can create together.