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Posted May 28, 2021
Vitamin T

Public Relations Specialist

Vitamin T
United States Remote ⚠ [Archived] No Longer Accepting Applicants

Public Realtions Specialist

100% Remote

The role:

We are looking for a PR Specialist to bring the magic of our client to millions of more people using PR and comms.

Day-to-day you'll:

  • Manage all aspects of press relations including researching key contacts, maintaining media and influencer relationships and being a point of contact for enquiries
  • Drive PR strategy across industry and consumer audiences. Develop and evolve key messages, set priorities, targets and budgets.
  • Develop campaigns to connect with content creators and media, ensuring they are driving awareness, engagement, and conversion
  • Work with agency partners as needed to scale output, bring specific expertise and reach and maximize impact of our PR efforts.
  • Work with social media and paid media teams on integrated campaigns
  • Set and track key metrics, optimize and evolve strategies based on learnings.

What we’re looking for

  • Minimum 2 to 3 years experience in a similar role
  • Proven track record in leveraging PR to drive growth for a consumer brand with 100k+ users. North America experience preferred, but not a must
  • Confident and experienced in managing traditional and digital media relations.
  • Fluent in researching, writing, and editing content to nail newsworthy angles
  • Experience with influencer marketing strongly preferred
  • Understanding of SEO and link building a plus
  • Enthusiastic self-starter that thrives in a fast-paced environment
  • Proven ability to quickly build and maintain authentic relationships and trust with individuals, across a variety of cultures and markets
  • Passion for building connections and curious to learn more about the world
  • In-House corporate experience
  • B2C experience