Social Media Manager

A DIFFERENT KIND OF…

COMPANY:

"We're working to run a different kind of company. The kind of place we'd want to work, that makes the kind of food we'd like to eat, and that strives for a healthier, more sustainable world –the kind of world we'd like to pass on to our children." – Kit Crawford, Co-Founder

Guided by our innovative business model & the Five Aspirations – Sustaining our Business, Brands, People, Community & Planet – we believe that food provides health, joy and energy to do the things we love. Working at Clif Bar is a chance to make impactful changes. To your career. To your community. To your planet. And, to your life!

TEAM:

The Digital team is looking for a Social Media Manager.

Position Objectives & Primary Responsibilities

Clif Bar & Company is looking for a Social Media Manger to join our Digital Team. The Social Media manager will develop and execute the organic social media strategy to deliver on brand and business objectives. They will have strong ability to work cross functionally to insure alignment on marketing and storytelling initiatives. This candidate will be able to think creatively to produce engaging content for CLIF's social channels using best practices and data to optimize for each platform. This candidate will be forward thinking and will provide guidance to Digital Marketing Team on innovation within social media.

• Responsible for the social media strategy for the CLIF brand including defining objectives, channel specific approaches to content, and KPIs
• Manage the editorial calendar, creating and publishing social media content across all social platforms that reflects the CLIF brand's products, ethos and values in engaging way
• Report on KPIs for marketing campaigns and overall channel health
• Serve as the lead contact with our social media listening/management software team (Sprinklr) while actively using the platform to advance Digital Team goals and streamline workflow
• Manage the organic social media boosting budget and partner with the Paid Media Manager align on audience strategy
• Collaborate with cross-functional marketing teams to advise on how bring editorial and product stories to life on social
• Manage social media influencer marketing campaigns through the Mavrck platform

Position-Specific Skills Required

• Knowledge of online marketing channels and how they integrate with social media channels
• Thorough understanding of social media best practices and trends
• Working knowledge of Facebook Business Manager
• Experience with social media management and listening platforms such as Sprinklr
• Possess strong oral and written communication skills, with a passion for storytelling and proven abilities in copywriting, proofreading and editing
• Light Adobe Photoshop skills
• 3+ years of experience managing social media platform and communities for brands

Leadership Skills Required

• Influence and guide others in the development of rapidly evolving social strategies to support authentic communication and effective campaigns
• Proven track-record managing social media and leading initiatives that contribute to the goals and ongoing success of brand/client campaigns

Most importantly, you take yourself lightly and your work seriously. And…bring your best self to work every day!

CULTURE:

At Clif Bar, the journey has always been more important than the destination. HOW we get things done is as important as WHAT gets done, and our Ingredients (CREATE, INSPIRE, CONNECT, OWN IT, BE YOURSELF) remind us of just that. We challenge and celebrate one another, we help to balance each other's' lives, and we value laughter and fun as integral qualities in our workplace.

We value diversity and celebrate our people being their most authentic selves. We believe that an inclusive, diverse, and equitable workplace makes us more innovative, effective, and resilient. We welcome people from all backgrounds, races, ethnicities, cultures, gender identifications, sexual orientations, religions, national origins, and all the other individual characteristics that truly make us a different kind of company! Clif Bar is proud to be an equal opportunity employer.

WORK PLACE:

We've created an environment where we all can grow and succeed both personally and professionally, that inspires and supports our people inside and outside of work.

We sustain our people with competitive pay, comprehensive paid time off and company matching on 401k contributions. Employees can opt for a flexible work schedule and are encouraged to participate in volunteer opportunities during the workday. Additionally, our people enjoy a paid sabbatical program and sustainability benefits including a commute incentive program. We also provide innovative benefits and holistic wellness offerings including an onsite fitness center (currently closed), personal trainers, paid workout time, as well as concierge services such as life coaching, acupuncture, chiropractic, massage therapy, and organic produce delivery. For family wellbeing, we offer parental and family leave, an onsite childcare center, and an adoption assistance program to help cover related expenses. In 2010, Kit & Gary implemented an Employee Stock Ownership Plan (ESOP) recognizing employees' roles in helping build our business. We have been named best place to work by Outside and Fortune Magazines, and did we mention every day is bring your dog to work day? Ruff life.

Pre-employment reference checks and drug-screening are required for certain positions.