Marketing Director

Marketing Director

Senné is seeking an experienced and versatile Marketing Director to help lead the Company’s marketing initiatives. The Marketing Director will report to the Chief Marketing Officer and work closely with the Marketing Director of Digital and Innovation to shape and achieve the Company’s Strategic vision. The role will be primarily responsible for leveraging analytics and insights to create action, understanding and defining consumer segments that pertain to the company as a whole. The ideal candidate will be project and deadline oriented with strong writing skills and a track record of shaping effective marketing campaigns.

Responsibilities:

• Heavy marketing project management.
• Assess, manage, and nurture talent to create highly effective teams
• Own marketing campaigns from start to finish
• Assist departments with proposal curation
• Manage quality control for all content that is released by the company, copyright as needed.
• Leverage analytics and insights to understand and define consumer segments
• Create and manage content across multiple departments
• Manage and help continuously shape marketing budget
• Work with department heads to craft and deliver business development and investment proposals

Qualifications:

• Bachelor's degree in marketing or related field.
• 4+ years experience in a Marketing Director or Senior Manager role.
• Strong writing skills.
• Track record of taking strategy and shaping it into effective marketing campaigns from brief to execution to analysis.
• Proven understanding of traditional & non-traditional brand marketing strategies.
• Ability to craft and deliver business development and investment proposals for department heads.
• Passion to get things done.
• Strong experience in consumer marketing and retail activation.
• Professional, focused, and responsible.
• Experience with influencer marketing preferred.
• Experience in budget management.