Marketing Associate

We have an exciting opportunity for a marketing professional to join our growing marketing team. At PetHonesty, we’re on a mission to make dogs healthier and owners happier. We truly believe that life is better with a dog around!

PetHonesty is a fast-growth, leading e-commerce company focused on pet health/nutrition; we’re passionate about serving our customers and their fur babies. Our goal is to help 10 million dogs by 2024!

Reporting to the VP of Marketing, the Marketing Associate will be responsible for supporting the execution and reporting of all multi-channel marketing campaigns including social media, SEM, paid social, retargeting, affiliates, influencers, email, print, display, OOH, website, and all marketing materials.

The PetHonesty has offices in New York City and Austin, TX. This role will be based out of the New York City office.

How You'll Contribute To PetHonesty’s Success

• Conceptualize and execute new opportunities for company growth
• Assist in managing social media channels including Facebook, Twitter and Instagram
• Identify and test new marketing channels to support company growth
• Analyze and report on key KPIs across marketing channels using Google Analytics, Facebook Ads Manager and other marketing platforms
• Assist in efforts to discover the next big user acquisition strategy
• Co-manage affiliate and influencer marketing channels
• Find, evaluate, test, and prove out untapped growth opportunities
• Analyze existing email marketing data to find opportunities for improvement
• Leverage analytic tools to report and inform future marketing efforts
• Run A/B tests across marketing disciplines
• Keep updated on industry and competitive trends and regularly informing the team of noteworthy news items and opportunities

What We're Looking For

• 1-3 years experience in integrated marketing
• Track record of analyzing funnels and conversion rates, and making data-driven decisions
• Experience leveraging marketing automation tools
• A scrappy self-starter willing to roll up your sleeves and drive projects to completion
• Have a strong work ethic, love of testing, and commitment to continuous improvement
• Effective communicator with internal teams or external vendors
• Knowledge of paid social, SEM and display a plus
• Highly analytical. Have the ability analyze and translate data into actionable plans
• Knowledge of Shopify and Klaviyo is a plus
• Passion for pets

Professional traits that are not unique to this position, but necessary for all PetHonesty employees

• You grasp concepts easily but are not afraid to challenge the status quo
• You are able to identify issues and are proactive in implementing solutions that will drive business decisions and growth
• You enjoy being in the weeds but have the ability to see the big picture
• You can operate independently while recognizing the resources available to you
• You are used to wearing multiple hats but you make sure that all loose ends are tied
• You recognize that the work never stops but you know how to balance work and life
• You can manage your own workload but will humbly accept delegation and feedback

Perks & Benefits

• Flexible PTO policy
• Paid Holidays
• Company outings
• Health Insurance benefits
• Personalized workstation budget
• Competitive compensation
• Pet Friendly
• Free products for your dog!