Content creator & Brand builder: Plett. // Internship

📷 ⛰️

This is the type of brand that every content creator wishes that they could add to their portfolio: and it could be added to yours! Think nature shots. Think GoPros, underwater cameras, cliff jumping, endless adventures. Think hiking on Table Mountain. Think about a brand that digital nomads are hooked on: an adventure backpack that’s starting to become popular in the US and Europe. The person to get it to be really well-known could be you. A question you should be asking yourself is: what kind of adventure travel brand would you be building, if you had total creative freedom?

🎥 🏝️

We are looking for a content creator who’s got a great eye for visuals, is an adventurer by nature and is excited by trying new things. We’re looking for someone proactive to grow their portfolio with videography, photography (and potentially copywriting), playing with visuals in Photoshop or After Effects, and growing their reputation by owning all of the content creation for Plett. This means creating content, but also deciding what other content creators our brand should work with, in what capacity, and so much more.

🏛️ 💰

Now, if you’re South African you’re probably thinking of the beach town. Sure, that’s Plett. But now, meet Plett: an eCommerce brand becoming a real business after seeing huge success on Kickstarter. Plett is a modular bag that’s built for digital nomads who love adventuring + also want to workout while they’re on the go.

This product didn’t exist in the market and we didn’t know if it would work. Because of this, we built a Kickstarter campaign to experiment with that channel, and we raised over 300% of our target goal. Most of the products have been delivered, customers are impressed with the high quality, our first influencers have been using and sharing the product, we’ve set up our affiliate programs and now we’re ready to scale.

(*our Kickstarter project link auto-deletes on this job post, simply look for the keywords "Plett backpacks" on Kickstarter, to find out more)

👨 👩

For this, we need a high potential content creator who’s looking to gain international visibility and wants to have their name associated with a great brand: a brand that you have full freedom to sculpt, together with the founder of Plett. We’re looking for someone who’s obsessed with how a brand works: and knows that a brand’s narrative through visuals is everything.

This type of person will be curious about the latest media trends: would love to experiment with content for Instagram, TikTok, YouTube, or anything else that excites you. You’ll have more creative freedom than any other intern out there. You’ll have our bags, you’ll have adventures, and the people you reach will be inspired by the stories you share with them.

This internship will also give you exposure to building up an ecommerce business, owning the brand with the founder, while learning how to work closely with people on business analytics and on growth marketing. You’ll learn how to make an automated online business and learn how to tell a brand’s story through visuals. You’ll also learn about paid and free ways to grow your own social media following. Pretty cool, huh?

This is an unpaid internship, with the option to work 100% remote. The team will be distributed across Europe and Africa, with a global client base predominantly in the US and Europe.

Tasks

• Build an amazing brand around our company
• Create, edit and upload content to social media
• Manage our influencer marketing campaigns
• Manage our social media accounts
• Copywriting
• Learning about other aspects of eCommerce

Requirements

• Great eye for visuals
• Curiosity into different media
• Experience with Photoshop, After Effects, Premiere Pro
• Up to speed on social media trends/ and the types of content that they encourage
• Excellent communication skills (English)
• Entrepreneurial spirit
• Camera gear
• And no ego.