Affiliate Marketing Manager

Are you a cool, calm and collected team player who is dedicated to client success and relentless with execution?

BVA is a place where individuals with different backgrounds, perspectives, and preferences are welcomed and appreciated. We support a diverse client base and want to build a company reflective of that. That’s why at BVA, we do our best to make sure everyone feels like they belong.

We’re working to strengthen our inclusive culture by providing flexible work schedules for those who need it, paid parental leave to support our working parents, and offer unlimited PTO to allow staff to take the holidays and breaks that are important to them. We offer twice-yearly performance reviews and ensure managers complete bias training to ensure fairness in our process.

We’re excited to further our commitment in 2021 by using our platform to provide pro bono support to minority owned businesses via workshops, 1:1 coaching sessions, and project support.

BVA is an equal opportunity employer who recruits, employs, trains, compensates, and promotes regardless of race, religion, color, national origin, sex, disability, age, veteran status, and other protected status as required by applicable law.

The Affiliate Marketing Manager will be responsible for identifying, cultivating and managing new and existing partner relationships for the company’s evolving affiliate marketing strategy to increase revenue; review and select potential partners to test and integrate, and perform ongoing analysis and optimization. The ideal candidate will be a self-motivated multi-tasker with strong analytical skills and will feel comfortable dealing with numbers and interfacing with product and engineering.

What you’ll do…

• Own and nurture relationships with new and existing partners to implement, analyze and optimize online marketing campaigns, identify new opportunities, perform tests and troubleshoot challenges
• Proactively recruit and negotiate new industry-leading affiliate and influencer partner relationships to achieve monthly growth goals for our clients
• Implement initiatives that enhance our clients’ partnership productivity, analyze levers to influence affiliates/partners including banner or creative positioning and UX, and create new growth opportunities to increase ROI
• Proactively advise and report on the most beneficial affiliate program strategies and ensure that the client adopts them
• Analyze and report on roadmaps, acquisition costs and performance of acquired traffic in regards to conversation rates, traffic, retention and yield
• Focus on creative testing, messaging and positioning.
• Ensure internal best practices; stay up-to-date with industry standards and changes including technology/platform implementation and troubleshooting
• Manage internal and external relationships by completing work on time, communicating ongoing progress, maintain and improve process for budgeting and invoicing

What you’ll need…

• 3+ years experience implementing and optimizing affiliate marketing campaigns, within digital marketing and media buying models
• Strong analytical skills and a demonstrated responsibility to work with and manage a complex set of performance metrics is a must
• Demonstrated success in initiating, establishing, nurturing and optimizing relationships with affiliate/influencer marketing clients and partners
• Possess strong technical skills in Excel and 3rd party tools
• Experience in affiliate platforms such as Impact, Pepperjam, etc.
• Knowledge of performance advertising optimization methods, metrics and terminology
• Knowledge of Google Analytics, Google Tag manager and A/B testing
• Ability to drive retention with affiliate engagements, and revenue for clients ensuring overall engagement success through winning affiliate marketing strategies, execution and reporting
• Bachelor's Degree in marketing, business, or a related field, or equivalent experience

Who we are…

• BVA is a commerce agency that incubates and grows the direct-to-consumer (DTC) brands that people love
• We have competitive benefits, unlimited PTO, Work From Home Stipend, remote work options, flexible work hours

What we do…

• We are innovative, data driven eCommerce experts with a best-in-class technology, creative, design, marketing and Amazon services capabilities
• Our clients are some of the fastest growing and most well regarding digital first retail brands in the US
• We’re one of the six pioneer Shopify Plus agency partners and currently work with a variety of technology partners across ecommerce and digital advertising

***Please note, BVA is unable to sponsor employment visas at this time***