Influencer Campaign Manager
Offbeat Media Group is a rapidly growing media startup based in Atlanta, Georgia. We are building a next-generation global media company, fueled by our 1 billion+ follower-owned and brokered social media network, built to reach Gen Z and Millennials. Our clients and partners sit at the intersection of culture, lifestyle, and entertainment, and include some of the most recognizable apps, brands, and record labels of this decade. Our company is building the future of social interaction and is rapidly scaling a team of self-starters, innovators, and top-of-the-line critical thinkers to help us lead our market into, and through, the next decade... and beyond.
We are on the hunt for an experienced professional in the influencer marketing industry who is ready to create new and innovative campaigns for our influencer-focused Campaigns Team. You will work with a wide range of brands all while bringing your social media expertise and perspective to an integrated environment. We are searching for someone with a strategic mindset and deep knowledge of the social media space. We are seeking someone with superior relationship-building skills and someone who is a team player. An optimal candidate is a proven leader and a fantastic communicator with a deep understanding of social trends and media activations. This is an Atlanta-based, remote-friendly position.
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Who You Are:
- An experienced influencer marketing professional with 2 or more years of experience from either an ad agency, media company, or social media marketing company with a deep understanding of all three industries
- You are a strong communicator: You are a known people person and collaborate well with others, team members as well as with clients
- You get excited by coming up with new, and cutting edge ways to utilize social media and know how to use each social platform to its fullest
- A proactive and autonomous thinker who deeply understands social media and the industries that have built up around the platforms
- Super organized and can manage a multi-product, multi-channel posting schedule in your sleep without relying on scheduling software
- A natural-born leader with a track record of team members, coworkers, and clients who will vouge for your abilities to bring people together
- You are agile: You adapt well to changing needs and priorities and are able to pivot easily to achieve goals and deadlines.
Requirements:
- 2-5 years experience working in Social Media Influencer marketing with proven experience ideating and executing influencer-centered campaigns
- You have a deep understanding of how social media, viral videos, trends, culture, and memes work, especially on platforms like Instagram, Twitter, Snapchat, and TikTok
- You have executed multiple successful, 6-figure influencer campaigns in a previous role
- High level of accountability and ownership with your campaigns
- Experience ideating and creating custom social campaigns across platforms while being able to monitor, track, and pivot based on key client metrics
- Ability to thrive in a fast-paced, multi-faceted startup environment to oversee multiple projects and tight deadlines
Preferred Qualifications:
- Extensive storytelling capabilities both verbally and visually. You have the ability to turn data and insights into a compelling narrative that informs the campaign
- Must have experience working directly with influential creators and a track record of successful campaigns for clients
- You have contacts in the influencer & social media world with the ability to independently build a large Rolodex
- Proven ability to professionally and effectively present to and communicate with clients on a daily basis
- You are curious and creative with a strong sense of aesthetics and social media knowledge
- Demonstrated experience leading new innovation and through in the influencer space.
- Have an entrepreneurial, self-starter mindset. We don’t believe in micromanagement but that also means we don’t handhold too much — you’ll be expected to jump right in, ask questions, learn quickly and speak up if you need a hand!
What You'll Be Doing:
- Monitoring the competitive social landscape, market changes, and developments and remain current of emerging industry and digital trends
- Assisting in talent discovery; building and maintaining influencer relationships within various verticals for earned and paid executions
- Establishing and maintaining relationships with contacts within the influencer space while also ensuring that client/agency relationships exist on multiple levels and grow over time
- Building and scaling strategic campaigns that focus on driving organic growth through repeatable, multi-channel programs
- Collaborating and overseeing campaign planning, content calendars, publishing, reporting, and optimization across social channels, end-to-end owning your part in the process
- Identify and measure KPIs and generate regular performance reports that track results and surface actionable insights.
Offbeat Life & Benefits
Join what we believe is the most exciting consumer digital startup in the Southeast. We are building a world-class media company and need energetic & talented humans to add to our culture of young, ambitious, highly motivated, and fun-loving media & marketing professionals. We offer a competitive package of perks & benefits that includes:
- Flexible & responsibility-driven work environment
- Employer-provided Medical, Dental & Vision from Aetna
- Corporate matched 401(k) Program
- Ground-floor growth opportunity
- Limitless Paid-Time Off policy
Ready to join? Let's goooooo! Apply using our form here.
More Information
Visit our site: https://omg.media
