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Posted June 22, 2021
Havas Edge

Media Buyer, YouTube & Influencer Marketing

Havas Edge
New York, NY, USA ⚠ [Archived] No Longer Accepting Applicants

WHAT WE NEED

The Media Buyer plays a critical role in securing media placements and negotiating rates. The Media Buyer has a high level of industry knowledge in the influencer space and are responsible for building and maintaining a strong relationship with our network partners, hosts, agents, and channel representatives.

WHAT YOU’LL DO

  • Alongside our team the buyer is responsible for coordinating calls with the SVP/VP of sales teams at networks to ensure we are always optimizing our buying and planning processes
  • Work with the manager and coordinator to ensure all RFPs are sent to our partners correctly. The buyers will manage their own accounts and be responsible for mentoring coordinators through the buying process.
  • Have a strong historical knowledge of host ad read style and reliability when adding a channel/partner to a plan.
  • The buyer is responsible for negotiating all rates when adding the channel to a plan.
  • Responsible for all insertion orders. The buyer will negotiate FROR, ad length, exclusivity, cancellations, and any usage agreements.
  • The buyer will help present and or walk the Account Manager through each plan to ensure it is presented to the client with overall understanding and confidence.
  • The buyer is responsible for all follow-up questions to the client that are media specific.
  • Renegotiate rates whenever necessary, as well as negotiate terms if a client needs something specific outside of our scope.
  • Responsible for attending all internal and client-facing calls/meetings.
  • The media buyer owns the renewal process- both renegotiating and proposal to the AM/Client
  • Monitors the landscape for brand safety issues and trends and is responsible to report all issues (Big and small) to the Account Management team to ensure we notify clients of issues prior to them finding out.

WHO YOU ARE

  • You have a minimum 5 years’ experience in media, preferably in an agency environment
  • You have a solid understanding of media buying/strategy
  • You can manage multiple projects with short timelines in a fast-paced dynamic environment and experienced in managing projects from concept to completion
  • You work well under pressure, while maintaining accuracy, strict confidentiality, and a professional demeanor
  • You are approachable and enjoy interacting with people at all levels of the organization and fostering strong cross-functional teamwork, and can do so effectively
  • You are comfortable with conflict resolution and know when to escalate issues internally or externally before it reaches a critical point
  • You can problem solve with networks in challenging situations with minimal supervision
  • You are detailed oriented, well organized, and able to thrive in a deadline-driven environment
  • You work well in a collaborative environment as well as individually
  • You have advanced skills in Microsoft Excel and PowerPoint
  • You can adapt quickly to proprietary reporting systems and software
  • You have excellent verbal, visual, and written presentation skills – specifically speaking with clarity and confidence and writing concise presentations and proposals
  • You are self-motivated; inquisitive, proactive & strong initiative (learns/ask questions, applies, grows)
  • You have proven ability to manage complex client engagement requests

PREFERRED EDUCATION, EXPEIRENCE & SKILLS:

  • Bachelor’s Degree in Advertising, Marketing, Communications, Business, or other applicable experience preferred
  • You have experience planning and/or buying media
  • You understand media buying/strategy from a brand and hybrid perspective

WHO WE ARE

Build the Business. Build the Brand.

At Havas Edge we influence people to act by combining multi-channel marketing and commerce plus the creative and technology that powers them. Our work results in profitable growth and lasting relationships between customers and our client’s brands.

Havas Edge is an award-winning international performance marketing agency with a proven track record of helping clients succeed. We're an integrated agency that embraces every media channel, a creative powerhouse that loves data and analytics, and a passionate partner committed to giving clients more for less. With expertise across all digital, broadcast and media domains, we help our clients build their businesses and brands - in that order.

Havas Edge is also part of the Edge Performance Network, a full-service, global performance marketing network. The Edge Performance Network offers clients expertise in all aspects of performance marketing, from analytics to strategy, creative and production, media planning and buying across all channels, as well as the industry’s best attribution and modeling capabilities.

We are a full-service, direct response agency, headquartered in Carlsbad, CA with offices and affiliated offices in Boston, MA; Dallas, TX; London, UK; Los Angeles, CA; and Paris, FR.