Associate Manager, Influencer Marketing

Company Description

360i is a fully integrated creative and media agency that helps brands tap into shifts in culture, behavior, technology, data, and business to gain a competitive advantage. We’re built for progressive marketers hungry for ideas that make human and business sense.

Diversity is embedded in who we are and all that we do: our mindset, our solutions, and in our teams to empower an inclusive, equitable environment. We put our people at the center, creating space for growth, understanding and learning so they can thrive. Our differences make us richer and enable stronger relationships with each other and foster greater impact for our clients. We engage with our communities to drive positive social impact by fostering equity and working to create a digital society that works for all. 360i is an agency of dentsu.

Job Description

We are looking for a curious, creative thinker who is a natural relationship builder. As the Associate Manager of Influencer Marketing, you have a blend of strategic thinking, creative prowess, and deep knowledge of the influencer marketing space as well as a desire to learn more about the landscape of social marketing. You will report into the Senior Strategist on these two über-fun brands, helping bring their brand to life through the influencer space. As the Associate Manager, you will:

• Recommend influencer partners for our clients and build relationships with established and up-and-coming content creators and talent managers and vetting partners to make sure they’re the perfect fit for the brand
• Draft contracts, negotiating fees and managing the influencer relationship from contracting through campaign wrap-up
• Work with strategy and creative teams to come up with ideas that make for amazing content and talk-worthy campaigns
• You will work alongside the team to ensure that influencer content created seamlessly aligns with the brand’s social feed for usage and brief partners on that content creation accordingly.
• Develop campaign materials including creative briefs, key messages and content guidelines
• Measure the success of influencer initiatives, delivering reports and recommendations for future programs, developing optimization of influencer campaigns
• Maintain status documents, invoicing and processing payments
  

You Have

Qualifications

• 1+ years professional experience in influencer marketing, social media, digital strategy or related field
• Experience with influencer software tools (i.e. CreatorIQ, Captiv8, Popular Pays) is preferred
• Deep knowledge of pop culture and have a finger on the pulse of the ever-changing world of influencer marketing
• Experience presenting ideas, decks, and reports to senior-level internal teams and clients
• A knowledge and understanding of existing and emerging social media platforms – from Instagram to TikTok – and the nuances that go into making compelling and engaging influencer content across channels.
  

You'll get:

• Competitive salary
• Flexible time off
• Full benefits + 401(k)
• Amazing work culture
  

Additional Information

Dentsu is a modern marketing solutions company. Our mission is to help clients navigate, progress and thrive in a world of change. Businesses rely on our integrated network of agencies and specialized practices to champion meaningful progress through creative, media, commerce, data and technology. Part of Dentsu Group, our global network comprises 66,000 diverse people in 143 countries, who are dedicated to teaming for growth and good. Some of our award-winning agencies include 360i, Carat, dentsumcgarrybowen, DEG, dentsuX, iProspect and Merkle. Follow us on Twitter @DentsuUSA and visit dentsu.com/us.

Employees from diverse or underrepresented backgrounds encouraged to apply.

Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact [email protected] if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.