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Posted July 27, 2021
Elite World Group

Senior Director, Influencer Marketing

Elite World Group
New York, NY, USA ⚠ [Archived] No Longer Accepting Applicants

The Senior Director, Global Campaigns is a key leader within the organization responsible for driving EWG Digital’s campaign process, delivering best-in-class work, premium client service and account retention for the group on a global scale.

This role will be the senior leader for client programs, focusing on post-sale programs and is responsible for collaborating with the account team to execute successful, results-driven programs for EWG’s clients.

Responsibilities:

Strategic Campaign Management

  • Act as the senior leader for agency clients, providing strategic guidance, status updates, optimization recommendations, etc.
  • Oversee client campaigns from post-sale through completion, working directly with the Digital Account Team to gather all relevant information to support clients needs. Team includes: project management, strategic planning, creative and media execution, media planning, delivery, performance, data analysis and reporting
  • Lead development of project plans, timelines and oversee talent content deliverables to ensure all campaigns meet the client’s KPIs
  • Collaborate with sales team and creative leads to ensure concepts are successfully executable
  • Provide mentorship to the Digital account team including establishing best-practice examples, improved processes and stream line communication
  • Lead reporting, tracking and optimization of all social/digital campaigns
  • Create and maintain contracts, accounting for all projects, manage internal costs to maximize account performance and profit margin

Requirements:

  • Knowledgeable and skilled at account management, influencer marketing, content marketing and social media advertising
  • Comfortable working in a fast paced environment, agency experience a plus and the ability to manage multiple projects simultaneously
  • Experience working with influencer marketing identification and tracking tools, dashboard management and paid social analytics
  • Natural collaborator, extremely structured and process driven with ability to deliver high-quality work to budget and on-time
  • Entrepreneurial spirit and nimble, adaptable business mind, cross-departmental collaboration skills
  • Deep knowledge of social media platforms both within Paid and Earned: Instagram, Facebook, TikTok, etc.

About EWG:

Elite World Group is the world’s first talent media company, representing a powerful roster of personalities across fashion, entertainment and culture. With over 5,000 diverse global talent including actors, artists, athletes, celebrities, creatives, models, musicians and virtual avatars, Elite World Group is transforming their social platforms into impactful media channels, reaching nearly 2 billion people worldwide.

For nearly 50 years, Elite World Group has been a global market leader in the talent and modeling agency industry, with an ever-growing number of international agencies. The company’s most recognizable agencies include Elite Model World, The Society Management, Women Management, Supreme Management, EWG Management and Women 360 Management. This comprehensive, global portfolio of skilled agents paired with in-house business development and digital marketing divisions, give Elite World Group unmatched reach in developing talent into internationally recognized brands.