Influencer Marketing Specialist

Job Description

We are looking for a seasoned & well-rounded Influencer Marketing Specialist to develop, maintain, and execute our influencer marketing strategies. The ideal candidate is digitally savvy, experienced, and marketing-minded with excellent written and verbal communication skills.

The role is:

• Full time - we expect people to put in 40 hrs a week or more
• Fully Remote.
• For one individual. No agencies.
• Salaried: Highly competitive depending on skills, experience, education, culture fit, and leadership abilities, etc.

Responsibilities:

• Identify and build relationships with prominent influencers and leaders in the health and wellness world.
• Develop and execute influencer marketing strategies and creative campaigns.
• Research relevant industry experts, competitors, target audience, and users.
• Brainstorm new, creative approaches to influencer campaigns.
• Maintain a constant awareness of emerging trends, technologies, and influencers.
• Work with the marketing team to create and coordinate marketing strategies that work across different channels
• Consistently monitor comments, questions, direct messages, tags, @s, and concerns
• Assist the customer service team on chat, email, and phone platforms, as needed
• Assist marketing colleagues, as needed

Skills & Experience:

• Bachelor's degree in marketing and a minimum of 2 years of experience with social media influencers OR 5 plus years of experience with social media influencers.
• Superior internal and external communication skills.
• Excellent organizational skills.
• Demonstrated ability to prioritize tasks and manage time effectively.
• Proven track record in outreach campaign strategies.
• In-depth knowledge of the social media marketing industry.
• Impeccable verbal and written communication skills.
• Excellent interpersonal and relationship-building skills.
• Networking aptitude.

Plusses:

• Bachelor’s degree in Public Relations, Marketing, Communications or another relevant field
• MBA
• Previous remote work experience, experience working in a startup, or in a D2C, SAAS business model
• Background in the health and wellness