Influencer Marketing Campaign Associate
Influencer Marketing Associate
Get Engaged Media is looking for an Influencer Marketing Associate to manage campaigns with brands. The Influencer Marketing associate will work between Get Engaged’s influencer network and brands, ensuring that the appropriate rates are contracted to create compelling branded content that fits the clients’ needs. Preferably, this person has a track record of success in talent relations, with a flexible, creative, and forward-thinking approach.
Responsibilities
· Lead on influencer marketing strategies across brands, working with both internal teams and clients.
· Create clear KPIs for each influencer marketing project, allocate resources, track performance, manage budgets, and re-allocate/strategize as needed to achieve success.
· Manage data tracking and report analysis to the management team weekly.
· Manage relationships with influencers within Get Engaged’s network.
· Manage campaign elements from ideation to execution to reporting.
· Listen to, identify, and understand the needs and asks of influencers/creators with a goal of delivering mutually beneficial solutions.
· Prospecting new social channels for influencer content.
· Present to management/staff on influencer marketing best practices, campaign creation, campaign management, and reporting.
· Write compelling copy to be used in influencer campaigns.
· Analyze past promotions/campaigns and make recommendations based on trends and key learnings.
Preferred Qualifications:
· Minimum of 2-3 years of experience in influencer marketing, digital marketing or talent relations
· Proven experience with sponsored social activations and influencer marketing activations
· Proficient in creating proposals detailing a complete marketing plan for clients.
· Proficient in Microsoft Office
· Strong communication skills (verbal and written)
· Highly organized, detail oriented, deadline driven, and able to prioritize multiple tasks
· Ability to work effectively in a fast-paced environment
· Problem analysis and problem solving
· Knowledgeable of all major social platforms (Instagram, Facebook, Twitter, TikTok, Snapchat, YouTube)
· Basic knowledge of digital marketing KPIs
· Effective project management skills with proven ability to work with various groups to reach a common goal
Job Type: Full-time
Education:
- Bachelor's (Preferred) or equivalent experience
Location:
- Atlanta, GA
Salary:
- $40,000.00 to $50,000.00 /year
