Marketing Manager

Welcome to sbe! A global tribe of individuals, partners and progressives, devoted to creating extraordinary experiences for our community throughout our proprietary brands - we are sbe.

Visionaries at the forefront of hospitality, cuisine, design, residences, and entertainment, our lifestyle moments are forged with highly-curated and passionate service. We are committed to authenticity, sophistication, mastery, and innovation.

C3 by sbe is a cutting edge food and beverage platform disrupting the food & beverage industry and reshaping the future of foodservice through its portfolio of digital kitchens, virtual and full-service culinary brands, and lifestyle food halls.

Our stage is the world. Our time is now.

Marketing Manager

The Marketing Manager will be responsible for executing the day-to-day marketing responsibilities for all C3 & DRG restaurant and nightlife brands. Tasks may include but are not limited to daily oversight with the social media agency, coordination with the PR team, development of marketing initiatives to drive audiences to the brands, managing influencer marketing activities, assisting with the dissemination of email marketing campaigns, photo and video shoots, event marketing and onsite support, advertising needs, and other support activities for the marketing department.

Essential Position Functions

• Work with VP of Marketing to craft marketing plans and strategies and execute tactics for all restaurant and nightlife brands and locations
• Coordination and calendar review of the Social Media Agency’s daily posts, providing direction under the strategy set forth by the VP of Marketing. Curate custom content and manage contests as needed.
• Assist with onsite photo and video shoots as needed.
• Create unique marketing programs to build brand awareness and increase traffic.
• Attend brand events as needed to provide marketing support.
• Assist in the execution of PR-driven initiatives.
• Lead influencer relationships & develop influencer marketing activities.
• Coordinate the creation and dissemination of weekly/monthly email marketing campaigns with the design and CRM teams.
• Provide reporting on key email, social and online advertising metrics to help the VP of Marketing set strategies.
• Distribute event and promotional content to internal nightlife and restaurant team members.
• Manage relationships daily with marketing and leasing partners and vendors.
• Overseeing all venue affiliate and online listings to check for accuracy and to update with new information as needed.
• Traffic content to weekly advertising partners for banner ad and email campaigns.
• Maintain weekly marketing event and promotional calendars to help craft upcoming initiatives

Qualifications

• Strong written and verbal communication skills required.
• Excellent understanding of the full marketing mix.
• Teamwork oriented.
• Multi-tasker and self-motivated. Able to complete detailed tasks on their own with essential direction being provided by upper management.
• Must possess and exhibit organizational and time management skills.
• Function as an ambassador of the company and maintain a professional appearance at all times.

Education / Experience

• Minimum 4-5 years marketing experience in a similar job or industry
• Additional ability to work events at night during the week or weekends as needed
• Must have knowledge of computers and document management software, including but not limited to Microsoft Office, Adobe Photoshop, HTML, social media tools, and Google Adwords and Analytics.

About SBE

Founded and led by legendary hotelier and restaurateur Sam Nazarian - best known as the founder and CEO of sbe Lifestyle Hospitality - the company is capitalizing on the rapidly evolving customer preferences for differentiated F&B experiences. The company boasts an award-winning roster of culinary talent and chef partners including Chef Dani Garcia, Chef Masaharu Morimoto, and Chef Dario Cecchini. A hybrid digital kitchen and food hall platform, C3 is on track to grow to 300+ kitchens and 14 brands by December 2021. C3’s current brands include: Umami Burger, Sam’s Crispy Chicken, Krispy Rice, Plant Nation, and Ella Mia, with several limited and full-service concepts created by C3’s chef partners launching in early 2021